Head of MarTech & Digital Data Enablement

Rogers Communications, Inc.; Toronto; On-site; CAD 100,000 - 130,000; Full time

Job summary

A leading telecommunications company is seeking a Marketing Technology Lead to oversee digital data strategies and integrate marketing platforms. This role involves optimizing customer engagement across channels, ensuring data integrity, and leading technical integrations for high-quality execution. The ideal candidate has 8+ years in digital marketing with strong leadership skills, along with expertise in platforms like Salesforce Marketing Cloud and Adobe Campaign. The position is based in Toronto, ON and offers great benefits, including a competitive salary and wellness programs.

Benefits

Competitive salary & annual bonus

Health and dental benefits

Paid time off for volunteering

Employee discounts

Leadership development programs

Qualifications

• 8+ years in digital marketing, marketing technology, CRM, or related fields.
• 5+ years in a leadership role.
• Strong understanding of data privacy regulations.

Responsibilities

• Lead the marketing technology and digital data enablement strategy.
• Manage and optimize email and SMS programs.
• Oversee campaign execution, QA, and reporting.

Skills

Digital marketing

Marketing technology

CRM

Customer data

Digital analytics

Data privacy

Cross-channel activation

Leadership

Tools

Salesforce Marketing Cloud

Adobe Campaign Classic

Customer Data Platform

OneTrust

Adobe Workfront

Jira

Job description

A leading telecommunications company is seeking a Marketing Technology Lead to oversee digital data strategies and integrate marketing platforms. This role involves optimizing customer engagement across channels, ensuring data integrity, and leading technical integrations for high-quality execution. The ideal candidate has 8+ years in digital marketing with strong leadership skills, along with expertise in platforms like Salesforce Marketing Cloud and Adobe Campaign. The position is based in Toronto, ON and offers great benefits, including a competitive salary and wellness programs.