Director of Digital Growth & Paid Media

AGS Youth Soccer Club; Mississauga; On-site; CAD 125,000 - 150,000; Full time

Job summary

A community sports organization is seeking a Digital Marketing Specialist to manage advertising campaigns and optimize SEO strategies. Responsibilities include optimizing campaigns on Google Ads and Meta, conducting comprehensive performance analysis, and implementing A/B testing. Candidates should have at least 5 years of experience and a Bachelor's degree in Marketing or related fields. Competitive compensation based on experience is offered, along with the chance to make a significant impact in the community.

Qualifications

• Bachelor's degree in Marketing, Analytics, or a related field is required.
• 5+ years of experience managing large-scale paid advertising campaigns.
• Strong analytical skills and experience with data-driven approaches.

Responsibilities

• Manage paid advertising campaigns across Google Ads and Meta platforms.
• Conduct performance analysis using tools like Google Analytics.
• Implement technical SEO strategies and optimize landing pages.

Skills

Paid Advertising Platforms

Analytics & Tracking

SEO & Technical Tools

CRO & Testing

Education

Bachelor's degree in Marketing, Analytics, or related field

Tools

Google Ads & Editor

Google Analytics 4

Google Tag Manager

Meta Ads Manager

SEMrush/Ahrefs

A/B Testing Platforms

Heat Mapping Tools

Excel/Google Sheets (Advanced)

Job description

A community sports organization is seeking a Digital Marketing Specialist to manage advertising campaigns and optimize SEO strategies. Responsibilities include optimizing campaigns on Google Ads and Meta, conducting comprehensive performance analysis, and implementing A/B testing. Candidates should have at least 5 years of experience and a Bachelor's degree in Marketing or related fields. Competitive compensation based on experience is offered, along with the chance to make a significant impact in the community.