digital marketing specialist

Government of Canada - Western; Vancouver; Hybrid; CAD 60,000 - 80,000; Full time

Job summary

A governmental organization in Canada is seeking a marketing and fundraising professional to conduct research, advise clients, and develop strategies. The role involves training staff and preparing various materials, requiring 2-3 years of relevant experience. This is a hybrid position based in Vancouver, offering a dynamic work environment with tight deadlines.

Benefits

Bonus

Qualifications

• 2 years to less than 3 years of relevant experience
• Specialization in fundraising, project management, and strategy

Responsibilities

• Publicize activities, workshops, and events for fundraising.
• Train staff and advise clients on advertising strategies.
• Conduct research and develop marketing strategies.
• Prepare technical documents and monitor reports.
• Deliver presentations and consult with clients.

Skills

Client focus

Efficient interpersonal skills

Excellent oral communication

Flexibility

Team player

Reliability

Quick learner

Due diligence

Education

College/CEGEP

Job description

Overview

Languages: English

Education

• College/CEGEP

Experience

2 years to less than 3 years

Hybrid

Work must be completed both in person and remotely.

Responsibilities

• Publicize activities, workshops, meetings and other events for fundraising or information purposes
• Train staff
• Conduct comparative research on marketing strategies for industrial and commercial products
• Advise clients on advertising or sales promotion strategies
• Assist in the preparation of brochures, reports, newsletters and other material
• Conduct social or economic surveys on local, regional, or international areas to assess development of potential and future trends
• Design market research questionnaires
• Develop portfolio of marketing materials
• Evaluate customer service and store environments
• Design, conduct and analyze quantitative and qualitative research projects
• Develop feasibility studies
• Conduct online marketing, E-commerce and Website promotions
• Prepare funding applications
• Develop marketing strategies
• Deliver presentations at conferences, workshops or symposia
• Write and edit press releases, newsletter and communications materials
• Consult with clients after sale to provide ongoing support
• Plan and direct advertising and marketing campaigns
• Develop and implement marketing and advertising and sales strategies
• Arrange and co-ordinate seminars, conferences, etc.
• Prepare technical documents and monitoring reports on volumetrics and other trend analyses
• Review written material, such as reports, briefs, speeches, presentations and press releases
• Direct the marketing strategies of establishments

Supervision

• Working groups
• Staff in various areas of responsibility

Experience and specialization

Area of specialization

• Scrum
• Fundraising
• Project management
• Brand management
• Digital media
• Strategy

Additional information

Work conditions and physical capabilities

• Tight deadlines
• Fast-paced environment

Personal suitability

• Client focus
• Efficient interpersonal skills
• Excellent oral communication
• Flexibility
• Team player
• Reliability
• Quick learner
• Due diligence

Benefits

Financial benefits

• Bonus