Senior Data Analyst - Growth (Performance Marketing)

Remote Jobs; Teletrabalho; BRL 826.000 - 992.000; Tempo integral

Resumo da oferta

A leading remote job platform based in Brazil is seeking a Data Analyst to work on marketing performance. The ideal candidate will have over 5 years of experience in data analytics focused on performance or digital marketing. Proficiency in SQL and data visualization tools like Tableau and Power BI is essential. This role offers a competitive salary and the flexibility to work fully remote, engaging in impactful, mission-driven projects that aim to reshape the retail industry.

Qualificações

• 5+ years in a data analytics role, focusing on performance or digital marketing.
• Proficiency in SQL and experience with data visualization tools.
• Strong analytical skills with knowledge of statistical analysis and A/B testing.

Responsabilidades

• Analyze marketing data to evaluate performance and optimize spending.
• Provide insights to achieve key performance indicators.
• Build and maintain performance dashboards for marketing teams.

Conhecimentos

Data analysis

SQL

Data visualization tools

Statistical analysis

Communication skills

Formação académica

Bachelor's degree in a quantitative field

Master's degree

Ferramentas

Tableau

Looker

Power BI

Descrição da oferta de emprego

Overview

Employer Industry: E-commerce and Technology

Why consider this job opportunity

• Salary up to $180,000 USD
• Opportunity to work in a mission‑driven team reshaping the retail industry
• Flexibility to work fully remote for candidates outside the SF Bay Area
• Chance to contribute to building a more sustainable and accessible future for customers and partners
• Collaborate with talented colleagues and tackle meaningful challenges
• Engage in data‑driven decision‑making that impacts marketing strategies directly

What to Expect (Job Responsibilities)

• Analyze marketing data across various channels to evaluate performance and optimize spending and ROI
• Provide data‑driven insights to the performance marketing team to achieve key performance indicators (KPIs)
• Contribute to marketing mix modeling to understand the impact of each marketing channel on conversions
• Conduct deep‑dive analysis on customer behavior and retention opportunities
• Build and maintain performance dashboards for real‑time insights for marketing teams and leadership

What is Required (Qualifications)

• Bachelor's degree in a quantitative field; Master's degree is a plus
• 5+ years in a data analytics role, with a focus on performance or digital marketing within an e-commerce or technology company
• Proficiency in SQL and data visualization tools such as Tableau, Looker, or Power BI
• Knowledge of statistical analysis and A/B testing; familiarity with Python or R is a plus
• Excellent verbal and written communication skills, with the ability to present insights to technical and non‑technical audiences

How to Stand Out (Preferred Qualifications)

• Experience in e‑commerce or consumer brands with a focus on customer acquisition and digital marketing
• Familiarity with marketing attribution models and customer segmentation techniques
• Understanding of marketing mix modeling (MMM) and media planning concepts