Marketing Digital

buscojobs Brasil; São Paulo; Teletrabalho; BRL 80.000 - 120.000; Tempo integral

Resumo da oferta

A leading digital marketing company is seeking a Digital Marketing Specialist focused on paid media to work from home. The ideal candidate will manage campaigns across Google Ads and Meta, optimizing for performance and delivering insightful reports. Strong analytical skills and experience in digital marketing are essential. Performance-based bonuses and opportunities for rapid career advancement are available.

Serviços

Performance-based bonuses

Ongoing training and professional development

Opportunities to collaborate with international clients

Qualificações

• 2–4 years of hands-on experience in managing paid ads.
• Expertise in Google Ads and Meta platforms.
• Strong analytical skills to drive improvements.

Responsabilidades

• Independently plan and optimize paid ad campaigns.
• Monitor campaign performance and make real-time adjustments.
• Deliver insightful reports to stakeholders.

Conhecimentos

Google Ads

Meta Advertising

Data Analysis

Communication Skills

Ferramentas

Google Analytics

SEMrush

Meta Business Suite

Descrição da oferta de emprego

Overview

Digital Marketing Specialist - Paid Media - Work From Home

Responsibilities

• Independently plan, launch, and optimize paid ad campaigns across Google Ads, Meta (Facebook & Instagram), and other platforms to drive targeted leads and conversions.
• Perform in-depth keyword research, precise audience segmentation, and competitive analysis to inform data-driven strategies.
• Craft compelling ad copy and collaborate with designers to produce high-impact creatives that resonate with audiences.
• Monitor campaign performance using tools like Google Analytics, Meta Ads Manager, and SEMrush, making real-time adjustments to bids, budgets, and targeting for optimal results.
• Deliver insightful weekly and monthly reports, presenting key metrics (e.g., cost per lead, ROAS) and actionable recommendations to stakeholders.
• Stay ahead of digital advertising trends, platform algorithm changes, and best practices to continuously enhance campaign effectiveness.
• Manage the complete digital marketing funnel, from awareness to conversion, ensuring seamless integration with SEO, content, and CRM strategies.

Requirements

• 2–4 years of hands-on experience in managing paid ads, with mandatory expertise in Google Ads and Meta platforms.
• Comprehensive end-to-end knowledge of the digital marketing process, including performance marketing, funnel optimization, lead nurturing, and multi-channel integration.
• Proven ability to work independently, handling full campaign life cycles from ideation to execution without supervision.
• Exceptional communication skills, with the ability to articulate complex data insights clearly and professionally; must be highly presentable for client interactions and team presentations.
• Proficiency in analytical tools such as Google Ads Manager, Meta Business Suite, Google Analytics, SEMrush (or equivalents).
• Strong data analysis skills to spot trends, troubleshoot issues, and drive continuous improvements.
• Basic understanding of SEO principles and CRM systems like Zoho or HubSpot to support holistic marketing efforts.

Performance-based bonuses tied to campaign success and lead quality.

Opportunities to collaborate with international clients and contribute to real business growth.

Rapid career advancement in our expanding digital marketing team, with access to ongoing training and professional development.