Especialista em Tráfego Pago - Google/Meta Ads

Mashreq Bank; Brasil; Presencial; BRL 60.000 - 80.000; Tempo integral

Resumo da oferta

A digital marketing company is seeking a Paid Traffic Specialist to develop and manage advertising campaigns on Google and Meta platforms. The role requires 2-3 years of experience, a strong analytical background, and the ability to optimize campaigns. The ideal candidate should also be fluent in English and Portuguese. The position offers flexible working arrangements and opportunities for professional growth.

Serviços

Competitive salary package

Professional growth opportunities

Flexible working arrangements

Health and wellness benefits

Qualificações

• 2-3 years of experience in paid digital advertising.
• Proficient in managing high-budget campaigns.
• Fluency in English and Portuguese preferred.

Responsabilidades

• Develop and manage paid traffic campaigns across platforms.
• Conduct keyword research and audience targeting.
• Monitor and optimize campaigns for key metrics.

Conhecimentos

Experience with Google Ads

Experience with Meta Ads

Analytical skills

Communication skills

PPC knowledge

Audience targeting

Ferramentas

Google Analytics

Facebook Business Manager

Descrição da oferta de emprego

Job Summary

Progressive Technology is seeking a highly skilled and results-driven Paid Traffic Specialist with expertise in Google and Meta Ads to join our dynamic marketing team. In this role, you will be responsible for planning, executing, and optimizing paid advertising campaigns to drive qualified traffic, increase brand awareness, and maximize ROI. The ideal candidate will have a strong analytical mindset, deep understanding of digital advertising platforms, and proven experience managing campaigns that deliver measurable business growth.

Key Responsibilities

• Develop, implement, and manage paid traffic campaigns across Google Ads and Meta (Facebook & Instagram) platforms.

• Conduct in-depth keyword research, audience targeting, and competitor analysis to maximize campaign effectiveness.

• Monitor, analyze, and optimize campaigns for key metrics including CTR, CPC, CPA, and ROAS.

• Collaborate closely with marketing, content, and sales teams to align paid campaigns with overall business objectives.

• Create compelling ad copies, landing pages, and A/B test creative assets to improve conversion rates.

• Track and report campaign performance regularly using analytics tools and dashboards, providing actionable insights.

• Stay up-to-date with industry trends, platform updates, and best practices to continually enhance campaign strategies.

• Manage advertising budgets effectively to maximize ROI while ensuring cost efficiency.

Required Skills and Qualifications

• Proven experience managing paid traffic campaigns on Google Ads and Meta Ads platforms.

• Strong knowledge of PPC advertising principles, bidding strategies, and campaign optimization techniques.

• Proficiency with Google Analytics, Facebook Business Manager, and other relevant digital marketing tools.

• Excellent analytical skills with the ability to interpret data and make data-driven decisions.

• Solid understanding of audience segmentation, retargeting, and conversion tracking.

• Exceptional communication skills, both written and verbal, with attention to detail.

• Ability to manage multiple campaigns simultaneously while meeting deadlines.

• Fluency in English and Portuguese is preferred.

Experience

• Minimum 2-3 years of hands-on experience in paid digital advertising, preferably in Google and Meta Ads.

• Experience working in fast-paced environments such as agencies, startups, or technology companies is a plus.

• Demonstrable track record of successfully managing high-budget campaigns with strong ROI results.

Working Hours

• Full-time position, Monday to Friday.

• Flexible working hours with possibility of remote work depending on candidate location and performance.

• Occasional availability for meetings across different time zones may be required.

Knowledge, Skills, and Abilities

• In-depth knowledge of digital marketing ecosystems, including SEO, SEM, and social media advertising.

• Ability to leverage analytics tools to optimize performance and report effectively.

• Creative mindset with problem-solving skills to overcome campaign challenges.

• Strong organizational skills and ability to prioritize tasks in a fast-paced setting.

• Team player with the capacity to work independently and proactively.

Benefits

• Competitive salary package with performance-based incentives.

• Opportunities for professional growth and skill development.

• Supportive and collaborative work environment fostering innovation.

• Access to the latest marketing tools and technologies.

• Flexible working arrangements including remote work options.

• Health and wellness benefits (depending on location).

Why Join Progressive Technology?

At Progressive Technology, we believe in pushing the boundaries of innovation in digital marketing. Join a forward-thinking company that values creativity, data-driven strategies, and teamwork. You will work alongside industry experts and contribute to impactful campaigns that shape our clients success. If you are passionate about paid traffic and want to grow your career in a supportive environment, this is the place for you.

How to Apply

Interested candidates are invited to submit their CV and a cover letter detailing their relevant experience and achievements in paid traffic management. Please send your application to us with the subject line: Especialista em Tráfego Pago - Google/Meta Ads Application.

Applications will be reviewed on a rolling basis, and only shortlisted candidates will be contacted for further steps.