Digital Marketing Specialist

Rm Staffing B.V.; Teletrabalho; BRL 80.000 - 120.000; Tempo integral

Resumo da oferta

A dynamic staffing firm is seeking a results-driven and highly creative Digital Marketing Specialist / Manager in Curitiba, Brazil. This role involves leading and executing the global digital marketing strategy, developing comprehensive campaigns across platforms such as Google and LinkedIn. The ideal candidate has significant experience in digital marketing, a Bachelor's degree, and proficiency in tools like Google Ads and SEMrush. Excellent storytelling and analytical skills are essential. Competitive compensation and a dynamic work culture await.

Qualificações

• 3-5+ years of hands-on experience in digital marketing, ideally in B2B tech or IT services.
• Proven track record of building and optimizing multi-channel digital campaigns.
• Excellent copywriting and storytelling abilities with a keen eye for detail and design.

Responsabilidades

• Develop and execute a full-funnel digital marketing strategy for B2B tech services.
• Design and optimize conversion funnels for enterprise clients.
• Create and oversee high-impact content across digital channels.
• Improve organic presence through advanced SEO strategies and monitor KPIs.
• Oversee website updates to ensure optimal UX, SEO, and lead capture.

Conhecimentos

Digital campaign management

SEO

Content creation

Analytics tools

Lead generation

Copywriting

Formação académica

Bachelor's degree in Marketing, Communications, or a related field

Master's degree preferred

Ferramentas

Google Ads

LinkedIn Ads

Meta Ads Manager

SEMrush

Pipedrive

GA4

WordPress

Canva

Descrição da oferta de emprego

Overview

We are seeking a results-driven and highly creative Digital Marketing Specialist / Manager to lead and execute Reboot Monkey's global digital marketing strategy. You will be responsible for building our brand presence, generating leads, increasing traffic, and supporting business development through targeted campaigns across various digital platforms.

Responsibilities

• Digital Strategy & Growth: Develop and execute a full-funnel digital marketing strategy tailored to Reboot Monkey's B2B tech services. Launch and manage performance campaigns across Google, LinkedIn, Meta, and other key platforms.
• Lead Generation & Conversion: Design and optimize conversion funnels to drive sales-qualified leads for enterprise clients and technical recruitment projects. Work cross-functionally with Sales, Talent Acquisition, and Operations teams to align on messaging and pipeline goals.
• Content & Brand Storytelling: Create and oversee high-impact content—blogs, social posts, newsletters, case studies, whitepapers, and more. Ensure consistent brand voice, visual identity, and tone across all digital touchpoints.
• SEO, SEM & Analytics: Improve our organic presence through advanced SEO strategies (technical + content-based). Plan and execute paid search / display / social campaigns with a focus on ROI. Monitor KPIs and performance metrics using tools like GA4, Pipedrive, Search Console, and SEMrush.
• Website Management & Optimization: Oversee website strategy and updates (in collaboration with designers / devs) to ensure optimal UX, SEO, and lead capture. Run A/B tests and CRO experiments to improve landing page performance.
• Partnerships, PR & Outreach: Explore digital partnerships, guest posting, and backlink-building strategies to expand brand reach.

Qualifications

• Bachelor's degree in Marketing, Communications, or a related field. Master's preferred.
• 3-5+ years of hands-on experience in digital marketing, ideally in B2B tech or IT services.
• Proven track record of building and optimizing multi-channel digital campaigns.
• Strong command of tools like Google Ads, LinkedIn Ads, Meta Ads Manager, Pipedrive, WordPress, GA4, SEMrush, Canva, or similar.
• Excellent copywriting and storytelling abilities with a keen eye for detail and design.
• Data-oriented mindset with a deep understanding of performance marketing and analytics.
• Self-motivated, proactive, and comfortable in an agile, remote-first environment.