Proposition Manager - Priority Banking

ADIB Group; Abu Dhabi; On-site; AED 180,000 - 250,000; Full time

Job summary

A leading banking institution in Abu Dhabi is seeking a Proposition Manager for its Priority Banking division. The role involves enhancing banking propositions, managing marketing campaigns, and ensuring excellent customer engagement. Candidates should have substantial experience in retail banking, marketing, and project management. This is an excellent opportunity to contribute to the growth of a key segment within the bank.

Qualifications

• Extensive knowledge of retail banking products & services.
• Strong knowledge of marketing and promotion.
• Experience managing a banking proposition.

Responsibilities

• Develop and manage the Priority Banking proposition.
• Execute customer communication plans to enhance engagement.
• Resolve escalated complaints efficiently.

Skills

Communication

Interpersonal Skills

Presentation Skills

Marketing Knowledge

Retail Banking Knowledge

Job description

Description

Role: Proposition Manager Priority Banking

Location: Abu Dhabi

Role Purpose:

• Assisting in developing and managing the Priority Banking proposition.

Responsibilities:

• Enhance the Priority Banking proposition to contribute towards segment revenue and profitability.
• Initiate and deliver all campaigns for Priority customers and coordinate with internal stakeholders for the target results.
• Manage customer segmentation (i.e., upgrade/downgrade RM tagging) according to the approved process.
• Resolve escalated Priority Banking complaints in conjunction with CRU promptly and efficiently.
• Manage contracts/SLAs with external vendors and obtain required Legal, Compliance, and Sharia approvals.
• Execute customer communication plans for Priority Banking to improve customer engagement.
• Assist in developing and rolling out improved Priority Banking processes to enhance customer experience.

Specialist Skills / Technical Knowledge:

• Extensive knowledge of Retail Banking products & services and customer segment propositions.
• Strong knowledge of marketing and promotion.
• General awareness of competitors in the local banking industry.
• Excellent communication, interpersonal, and presentation skills.

Previous Experience:

• At least 3 years of experience managing a segment/banking proposition product or a brand outside the market.
• Previous experience in marketing or brand management is a plus.
• Experience in customer service or service management is desirable.
• Experience in handling and delivering projects.
• Experience being accountable for a financial target.

Required Experience:

Manager