Marketing Manager Specialist

Amazon; Dubai; On-site; AED 60,000 - 120,000; Full time

Job summary

A global technology company in Dubai is seeking a Marketing Manager to lead the launch of a new program. The ideal candidate will possess a degree in Marketing or Business, proven experience in e-commerce, and strong project management skills. Responsibilities include managing marketing strategies, conducting market research, and executing campaigns on digital platforms. This role offers the opportunity to work in a dynamic and inclusive culture.

Qualifications

• Bachelor’s degree in Marketing, Business or related field.
• Proven experience in launching new programs or products.
• Strong understanding of customer insights and market research.
• Excellent project management and communication skills.
• Ability to work collaboratively in a fast-paced environment.

Responsibilities

• Lead the end-to-end marketing strategy for the new program.
• Conduct market research and analyze customer insights.
• Develop and implement integrated marketing and communication plans.
• Collaborate with cross-functional teams for seamless program rollout.
• Execute targeted marketing campaigns on Amazon’s platform.
• Monitor campaign performance and optimize strategies.

Skills

Customer insights

Data analysis

Project management

Digital marketing tools

Communication skills

Education

Bachelor’s degree in Marketing or Business

Master’s degree (preferred)

Tools

Digital marketing analytics platforms

Job description

About the Role

Amazon UAE is seeking a dynamic and strategic Marketing Manager to lead the launch of a new program. This role involves understanding customer needs and insights, developing comprehensive marketing and communication plans and executing impactful marketing campaigns both onsite and across digital channels.

Key Responsibilities

• Lead the end-to-end marketing strategy for the new program launch aligning with business goals and customer needs.
• Conduct market research and analyze customer insights to inform campaign strategies and messaging.
• Develop and implement integrated marketing and communication plans to build awareness and drive adoption of the new program.
• Collaborate with cross-functional teams including product, sales and operations to ensure seamless program rollout.
• Execute targeted marketing campaigns on Amazon’s onsite platform including content optimization, promotions and targeted advertising.
• Monitor campaign performance, analyze KPIs and optimize strategies to maximize impact and ROI.
• Manage external agency relationships and coordinate creative assets.
• Stay updated on market trends and competitive landscape to identify new opportunities.

Qualifications

• Bachelor’s degree in Marketing, Business or related field; Master’s preferred.
• Proven experience in launching new programs or products ideally within e-commerce or digital platforms.
• Strong understanding of customer insights, data analysis and market research.
• Excellent project management and communication skills.
• Ability to work collaboratively in a fast-paced cross-functional environment.
• Proficiency in digital marketing tools and analytics platforms.
• 1 year of Games Industry experience (supporting title development, release, or Live Ops).
• Experience in Games Industry (supporting title development, release, or Live Ops).

Inclusive Culture

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the and hiring process including support for the interview or onboarding process, please visit for more information If country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

Required Experience

Manager