Marketing Manager - School Social Media Coordinator

Confidential Company; Ajman; On-site; AED 120,000 - 200,000; Full time

Job summary

An educational institution in Ajman is seeking a Marketing Manager to oversee its social media channels. The role involves creating engaging content and managing online interactions to enhance community engagement. The ideal candidate should have a Bachelor’s degree in Business Administration or Communication and experience in digital marketing. Full-time employment is offered with a focus on promoting school events and ensuring compliance with digital safety regulations.

Qualifications

• Proven experience in content creation and digital marketing.
• Ability to engage with the community professionally and positively.
• Knowledge of privacy laws and media release policies.

Responsibilities

• Manage the school’s social media presence through engaging content.
• Promote events and provide coverage on social media.
• Conduct reporting on social media performance.

Skills

Content Creation

Digital Marketing

Education

Bachelor of Business Administration(Management)

Bachelor of Arts(Communication)

Job description

Marketing Manager - School Social Media Coordinator

Bachelor of Business Administration(Management), Bachelor of Arts(Communication)

Nationality

Indian, Filipino

Any

Vacancy

1 Vacancy

Job Description

To manage and enhance the school’s online presence through engaging, accurate, and timely content on social media platforms, aligning with the school’s mission, values, and communication goals.

1. Content Creation & Management

• Create engaging content for platforms like Facebook, Instagram, TikTok, and LinkedIn.
• Highlight school events, student achievements, classroom activities, and staff spotlights.

2. Community Engagement

• Monitor and respond to comments, messages, and tags in a timely and professional manner.
• Foster a positive online community and represent the school’s voice and tone.
• Align content with the school’s brand guidelines, mission, and values.
• Develop social media strategies to increase reach, engagement, and enrollment interest.
• Analyze performance metrics and adjust strategy as needed.

4. Event Promotion

• Promote school events such as open houses, fundraisers, performances, sports games, and spirit weeks.
• Provide live coverage when appropriate (stories, posts, reels, etc.).
• Work closely with school administration, teachers, and student groups to gather content.
• Assist in training or guiding staff on best practices for submitting content or using school social platforms responsibly.

6. Compliance & Digital Safety

• Ensure all posts comply with privacy laws and school media release policies.
• Maintain safe and respectful online spaces.
• Obtain proper consent for student appearances in photos/videos.

7. Reporting & Analysis

• Provide regular reports on social media performance to school leadership.
• Use insights to improve engagement and effectiveness of posts.

Employment Type

Full Time

Company Industry

• Education
• Training
• Teaching

Department / Functional Area

• Marketing
• Brand Management
• Marketing Research
• Digital Marketing

Keywords

• Content Creation
• Digital Marketing

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