Marketing Executive

Dubai Golf; Abu Dhabi; On-site; AED 120,000 - 200,000; Full time

Job summary

A premier golf and leisure organization is seeking a Marketing Executive to design and implement impactful marketing campaigns in Abu Dhabi. This role emphasizes digital marketing, social media management, and content creation. The candidate should possess a Bachelor's in Marketing and have 2–4 years of relevant experience. Proficiency in tools like Adobe Creative Suite and strong analytical abilities are essential. This position is ideal for someone passionate about promoting leisure activities across the UAE, willing to work flexible hours when necessary.

Qualifications

• 2–4 years of experience in marketing, preferably in golf, hospitality, sports, or leisure.
• Strong knowledge of social media management tools and analytics.
• Hands-on experience with CRM tools and email marketing.

Responsibilities

• Support the development and execution of marketing campaigns.
• Manage golf-related social media platforms including Facebook and Instagram.
• Create engaging photography and videography content.

Skills

Social media management

Creative content creation

Analytical skills

Communication skills

Education

Bachelor’s degree in Marketing, Communications, or related field

Tools

Adobe Creative Suite

Sprinklr

Google Ads

Job description

Role Purpose

We are looking for a creative and commercially driven Marketing Executive to support and execute impactful marketing campaigns aligned with our strategic business objectives in Abu Dhabi. This role will play a key part in promoting golf and leisure products across the UAE, with a strong focus on digital platforms, social media, and mobile app marketing.

Key Responsibilities

Marketing & Campaign Execution

• Support the development and execution of short- and long-term golf and leisure marketing campaigns.
• Deliver commercially focused campaigns aligned with business goals and brand positioning.
• Assist in planning and executing promotions, seasonal offers, and event marketing initiatives.
• Manage member and guest communications via social media, newsletters, and WhatsApp channels.

Digital & Social Media Management

• Manage golf-related social media platforms including Facebook and Instagram.
• Schedule, manage, and publish content using tools such as Sprinklr or similar platforms.
• Develop and execute strong social media strategies to increase engagement and audience growth.
• Maintain and update content calendars.
• Analyze performance metrics and continuously optimize content and campaign strategies.

Content Creation & Creative Development

• Create engaging golf-related photography and videography content.
• Design marketing and creative assets using Adobe Creative Suite, InDesign, or Canva.
• Support designers by preparing clear creative briefs while ensuring brand consistency.

Website & Performance Marketing

• Support website redesign and continuous updates for golf and leisure web platforms.
• Ensure all website content remains up-to-date and accurate.Drive traffic through SEO strategies and Google Ads campaigns.
• Track, analyze, and optimize website performance and online conversions.

PR, Media & External Coordination

• Plan and distribute monthly press releases related to events and activities.
• Liaise with creative agencies, media partners, and vendors.
• Coordinate photo and video shoots, handling logistics and commercial usage on-site.

Internal Coordination

• Work closely with internal teams to ensure smooth communication of campaigns and promotions.
• Ensure front-of-house areas have updated marketing and promotional materials.
• Coordinate with operations and events teams for campaign rollouts and execution.

Events & Tournaments

• Attend and support golf and padel tournaments, corporate events, and promotional activities.
• Assist with event communications, photography, and invite coordination.

Skills & Requirements

• Bachelor’s degree in Marketing, Communications, or a related field.
• Minimum 2–4 years of experience in marketing (preferably in golf, hospitality, sports, or leisure).
• Strong knowledge of social media management tools and platforms.
• Proficiency in Adobe Creative Suite, InDesign, or Canva.
• Hands-on experience with CRM tools, email marketing, SEO, and Google Ads.
• Strong analytical skills with the ability to interpret performance data and present insights.
• Excellent communication and presentation skills.
• Ability to work flexible hours, including evenings and weekends when required for events.
• Currently based in Abu Dhabi or open to relocation within the UAE.