Head - Marketing Services

Abu Dhabi Commercial Bank; Abu Dhabi Emirate; On-site; AED 200,000 - 300,000; Full time

Job summary

Join a leading bank as the Head of Marketing Services, where you will lead the marketing strategy, manage a talented team, and contribute to organizational growth. The role involves budgeting, people management, and continuous improvement initiatives in a dynamic banking environment, ensuring excellent service and innovative marketing solutions.

Benefits

Competitive Salary

Comprehensive Benefits Package

Flexible and Remote Working Options

Learning and Development Opportunities

Qualifications

• At least 9 years of experience in a marketing environment in the Financial Services sector.
• Excellent knowledge of written and spoken English.
• Familiarity with managing service level agreements.

Responsibilities

• Work closely with senior management on marketing plans and branding.
• Develop and manage strategic marketing plans.
• Manage team performance and individual objectives.

Skills

Excellent communication skills

Budget management

Marketing strategy

Team management

Education

Bachelor’s degree in Communication, Branding, Marketing or related discipline

Tools

MS Office

Job description

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Senior Team Leader, Talent Acquisition at Abu Dhabi Commercial Bank

Head - Marketing Services

Embark on a journey where your unique contributions are celebrated, and your professional growth is embraced. At ADCB, we nurture a diverse, inclusive community where every voice is valued.

About the business area

The Retail Banking Group (RBG) supports retail and micro-business customers in managing their finances, through expert advice and the provision of a full suite of specialist products and services in conventional and Shari’ah compliant banking. The business is committed to driving digital innovation to deliver excellence in customer service. We are actively seeking an ambitious professional to join our Retail Banking team at ADCB to work alongside passionate colleagues who share your ambition to redefine excellence in UAE banking.

We are actively seeking an ambitious professional to join our Retail Banking team at ADCB to work alongside passionate colleagues who share your ambition to redefine excellence in UAE banking.

In this role, your key responsibilities include :

• Marketing Management - Work closely with senior management and advice regarding marketing potentials related to branding and the Bank’s image creating potential marketing scenarios and the annual business plan for the Marketing Services department to ensure alignment with the overall Bank’s strategy. Respond to short term requests for promotional and marketing activities, plan the marketing budget and monitor the budget utilization along with the designing, development and implementation of the marketing programs to ensure alignment with the required standards
• Marketing Plans - Develop and manage the strategic marketing plan for the organization in order to contribute in the planning, development and implementation stages of annual marketing calendar for various business areas. Monitor the competition marketing and analyze the trends in order to report it to the management executive members as required. Monitor and control the advertising and promotion funds allocated to different groups within the organization to ensure alignment with the agreed process.
• People Management - Manage self and team in line with ADCB’s people management policies, procedures, processes and practices to ensure adherence and to maximize own and employee contribution to business performance. Manage the effective achievement of the team’s objectives through setting individual objectives, managing performance, developing the team and providing formal and informal feedback to maximize overall performance, engagement and motivation.
• Budget Management - Contribute to the preparation of the business area’s budget and manage and monitor the financial performance against the budget so that areas of unsatisfactory performance are identified, rectified promptly and potential performance improvement opportunities are capitalized upon.
• Policies, Processes, Systems and Procedures - Recommend and implement improvements to departmental policies, procedures and processes covering all areas of activity so that all relevant procedural requirements are fulfilled while ensuring that ADCB delivers best-in-class services, products and innovation.
• Continuous Improvement - Identify opportunities to contribute to organizational and departmental change initiatives, programs and projects taking into account best practice and standards in the business environment.
• Customer Service - Demonstrate Our Promise and apply the ADCB Service. Standards to deliver the Bank’s required levels of service in all internal and external customer interactions.

The ideal candidate should have the following experience

• At least 9 years of experience in a marketing environment in the Financial Services sector managing strategy, programme design and roll outs.
• Bachelor’s degree in Communication, Branding, Marketing or any related discipline.
• An excellent knowledge of written and spoken English is required.
• Familiarity with managing service level agreements and working within standard operating procedures is essential.
• Excellent communication skills are required.
• A good command of MS office is required.
• A knowledge of written and spoken Arabic is desirable.

What we offer :

• Competitive Salary : The indicative pay range for this role is AED 47000– AED 70000 per month. Additionally, all employees are eligible to participate in one of our rewarding variable pay plans.
• Comprehensive Benefits Package : This includes market-leading medical insurance, group life and personal accident insurance, paid leave and leave airfare, employee preferential rates on loans and finance facilities, staff discounts and offers, and children education assistance (for certain job levels).
• Flexible and Remote Working Options : We understand the importance of work-life balance and offer flexible working arrangements, subject to eligibility and job requirements.
• Learning and Development Opportunities : We value and facilitate continuous learning and personal development, through a variety of exciting learning opportunities, such as structured instructor-led courses, a comprehensive e-Learning catalog, on-the-job training and professional development programs.

At ADCB, we are dedicated to creating a respectful, caring and disciplined work environment that aligns with your career ambitions.

Seniority level

Seniority level

Director

Employment type

Employment type

Full-time

Job function

Job function

Marketing

Banking and Marketing Services

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Head Marketing • Abu Dhabi Emirate, United Arab Emirates