Marketing Coordinator

FullServe Services (Pty) Ltd; Alberton; On-site; ZAR 200 000 - 300 000; Full time

Job summary

A dynamic marketing firm in Alberton seeks a Group Marketing Coordinator to oversee marketing, promotional, and advertising activities. This role involves developing strategies to boost brand awareness and achieve business goals. Candidates should possess excellent communication skills, a marketing degree, and experience in coordinating marketing efforts. The position requires proficiency in campaign management, content creation, and analyzing consumer trends. Join us to ensure impactful marketing strategies align with our organizational objectives.

Qualifications

• Proven work experience as a Marketing Coordinator, Marketing Officer, or similar role.
• Knowledge of traditional and digital marketing tools.
• Solid computer skills, including web analytics.

Responsibilities

• Plan, implement, and track marketing and advertising campaigns.
• Develop and edit marketing materials, including website copy.
• Organize and manage events, trade shows, and product launches.

Skills

Campaign management

Content creation

Event coordination

Project coordination

Market research

Performance analysis

Collaboration

Education

Bachelor's degree in marketing or relevant field

Tools

MS Office

Google AdWords

Data analytics software

Job description

Job Summary

We are looking for a Group Marketing Coordinator to manage the marketing, promotional, and advertising activities of an organization. They are required to develop marketing strategies to help the organization achieve its goals and objectives. Our ideal candidate can interpret customers' or clients' behaviour and suggest creative ways to increase brand awareness. If you have excellent communication skills and a passion for advertising strategies, we want to meet you. Ultimately, you will ensure our company's marketing efforts help us achieve our immediate and long-term business goals.

Duties and Responsibilities

• Campaign management: Plan, implement, and track marketing and advertising campaigns.


• Content creation: Develop and edit marketing materials, including website copy, social media posts, and email newsletters.


• Event coordination: Organize and manage events, trade shows, and product launches.


• Project coordination: Manage timelines, tasks, and communication to ensure projects stay on track and deadlines are met.


• Market research: Stay updated on consumer trends and conduct market analysis to inform marketing strategies.


• Performance analysis: Prepare reports on campaign performance and analyze data to provide insights for future efforts.


• Collaboration: Work with marketing teams, sales teams, and vendors to ensure consistent brand messaging and project success

Requirements

• Bachelors degree in marketing or relevant field shall be an added advantage.


• Proven work experience as a Marketing Coordinator, Marketing Officer, or similar role


• Knowledge of traditional and digital marketing tools


• Experience with research methods using data analytics software.


• Solid computer skills, including MS Office, web analytics and Google AdWords.


• Familiarity with Customer Relationship Management and Content Management System software


• Excellent communication and presentation skills.