Strategic Marketing Lead, Healthy Lifestyle

Public Service Division; Singapore; On-site; SGD 50,000 - 70,000; Full time

Job summary

A government agency in Singapore is seeking an experienced marketer to develop and implement comprehensive marketing strategies aimed at promoting healthy lifestyles through innovative campaigns. The ideal candidate will have at least 5 years of experience in B2C marketing, with a strong ability to analyze data and oversee project management. This position offers a chance to make a significant impact on public health initiatives.

Qualifications

• Minimum 5 years of experience in managing integrated communications and marketing.
• Ability to analyse complex data for informed decision-making.
• Hands-on experience with UX/UI for websites and mobile apps.

Responsibilities

• Develop and implement marketing strategies to enhance health behaviors.
• Manage stakeholder alignment for effective campaign execution.
• Monitor and evaluate marketing campaign performance.

Skills

B2C marketing experience

Data analysis

Project management

Content marketing

Creativity

Education

Relevant qualification in Marketing or Communications

Job description

A government agency in Singapore is seeking an experienced marketer to develop and implement comprehensive marketing strategies aimed at promoting healthy lifestyles through innovative campaigns. The ideal candidate will have at least 5 years of experience in B2C marketing, with a strong ability to analyze data and oversee project management. This position offers a chance to make a significant impact on public health initiatives.