Senior Marketing Strategist & Campaign Lead

Marketing Institute of Singapore (MIS), The; Singapore; On-site; SGD 80,000 - 100,000; Full time

Job summary

A leading marketing institution in Singapore is seeking a proactive Marketing Specialist to manage and execute comprehensive marketing strategies. The candidate will be responsible for creating marketing materials, managing social media channels, and planning digital marketing campaigns. Ideal applicants should have a diploma in marketing or a related field, along with at least two years of relevant experience. A strong understanding of digital tools and excellent communication skills are essential for success in this role.

Qualifications

• Minimum 2 years experience in a similar role.
• Proficient in content creation and market research.
• Familiar with digital/data tools.

Responsibilities

• Create and update marketing materials.
• Plan and execute email marketing strategies.
• Manage paid digital marketing campaigns.
• Track and analyze marketing performance metrics.
• Research and attend industry events.

Skills

Team collaboration

Creative thinking

Data analysis

SEO

Copywriting

Content creation

Education

Diploma in marketing and communications or related field

Tools

Google Analytics

CRM software

Job description

A leading marketing institution in Singapore is seeking a proactive Marketing Specialist to manage and execute comprehensive marketing strategies. The candidate will be responsible for creating marketing materials, managing social media channels, and planning digital marketing campaigns. Ideal applicants should have a diploma in marketing or a related field, along with at least two years of relevant experience. A strong understanding of digital tools and excellent communication skills are essential for success in this role.