Sales Manager (HORECA)

GMP RECRUITMENT SERVICES (S) PTE LTD; Singapore; On-site; SGD 70,000 - 90,000; Full time

Job summary

A leading food supplier in Singapore is seeking a Sales Manager to develop sales strategies, manage teams, and enhance buyer relationships. The ideal candidate should have at least 8 years of FMCG experience and a relevant diploma or degree. Responsibilities include creating sales plans, building networks, and managing departmental budgets. Proficiency in CRM systems and strong analytical skills are essential to succeed in this role.

Qualifications

• Minimum 8 years working experience in FMCG industry.
• Proficient in creating and implementing various sales methodologies to drive performance.
• Skilled in analysing sales performance metrics and customer feedback to identify trends and improvements.

Responsibilities

• Develop sales strategies and plans based on buyer segments.
• Build networks to acquire new buyers.
• Create buyer relationship management programs.

Skills

Sales strategy development

Customer acquisition

Team management

Sales performance analysis

CRM proficiency

Education

Polytechnic Diploma / Bachelor's Degree or equivalent

Job description

About the company

The client is a subsidiary of a TSE-listed company based in Japan, which oversees group companies in the food business.

They are a leading regional importer, exporter, wholesaler, and supplier of premium Japanese food. With over 2,000 products and expertise in air-flown seafood and fresh produce, they serve hotels, sushi chains, resorts, fine-dining restaurants, and importers across the region.

Job Responsibilities

As the Sales Manager, you are expected to perform the following key responsibilities:

Develop sales strategies

• Create sales plans based on specific buyer segments.
• Monitor sales channels, analyse competitors and market demand.
• Identify sales performance issues and recommend improvements.

Create sales opportunities

• Build network and leads.
• Develop plans to acquire new buyers.
• Improve customer acquisition and retention strategies.

Acquire sales accounts

• Understand buyers' needs and present sales proposals.
• Address customer issues and needs.
• Follow up with key buyers to close deals and ensure payment.

Manage buyer relationships

• Create buyer relationship management programs.
• Use buyer feedback and market trends for product improvements.
• Enhance buyer retention and loyalty through data analysis.
• Address issues with appropriate responses.

Manage team members.

• Manage the department's budget.
• Train and evaluate team members.
• Oversee recruitment and retention efforts.
• Review work processes for improvement.
• Perform other ad-hoc duties as assigned by Superior.

Job Requirements

• Minimum Polytechnic Diploma / Bachelors Degree or equivalent.
• Minimum 8 years working experience in FMCG industry.
• Proficient in creating and implementing various sales methodologies to drive performance.
• Proficient in monitoring sales channels and analyse competitors and market demand.
• Skilled in analysing sales performance metrics and customer feedback to identify trends and improvements.
• Familiar with CRM systems for managing customer relationships and tracking sales.
• Experienced in creating targeted sales plans for specific customer segments.
• Ability to manage and allocate departmental budgets effectively.
• Competence in preparing sales reports and proposals.
• Skilled in assessing team needs, training and evaluating performance.