Marketing & Telemarketing Executive (Community Projects)

Gain City Group; Singapore; On-site; SGD 35,000 - 50,000; Full time

Job summary

A leading consumer electronics company in Singapore is looking for a Marketing & Telemarketing Executive to support community-driven group buy campaigns. The role involves defining target audiences, developing marketing messages, and managing social media interactions. Candidates should possess at least a diploma in marketing and have 2+ years of relevant experience. Strong interpersonal skills and a knack for planning events are essential for success in this dynamic environment.

Qualifications

• Minimum 2 years of experience in digital marketing activities.
• Good working knowledge of social media platforms.
• Highly organized and able to perform under pressure.

Responsibilities

• Identify target audiences and objectives for marketing campaigns.
• Develop key marketing messages and integrated plans for lead generation.
• Manage the telegram community for Group Buy and ID Projects.

Skills

Digital marketing

Social media proficiency

Event planning

Interpersonal communication

Time management

Education

Diploma in Marketing, Business or equivalent

Job description

Marketing & Telemarketing Executive (Community Projects)

At Gain City, we’ve been delivering trusted expertise and quality solutions in consumer electronics, air-conditioning, and home appliances since 1981. As a household name in Singapore, we take pride in our strong customer focus, innovative spirit, and commitment to service excellence. With a dynamic workforce and a network of stores and service centres islandwide, we offer a vibrant and growth‑oriented environment where employees are empowered to thrive, take ownership, and make a real impact.

ABOUT THE ROLE

The Telemarketer will mainly support all campaigns focusing on the new audience segment of group buy projects and to build a community within the audience segment. The project aims to provide necessary appliances for a house based on the house type, owners’ needs and product price range.

KEY RESONSIBILITIES

• Identify target audiences, objectives and desired outcomes of marketing campaign
• Development of key marketing messages and integrated plans, content and creative works for B2C lead generation campaigns
• Support the development of collaterals to promote and sell our products, handle requests and enquiries on promos, assist in creating a special bundle package for different segment of customers
• Set up and manage the telegram community for Group Buy and ID Projects
• Planning of community engagement events
• Conduct canvasing call to generate leads
• Research and develop competitor analysis
• Generate report and evaluate campaign performance
• Develop and sustain strong working relationship with all stakeholders, both internal business units and external vendor & agencies
• Monitoring and reply to enquiries and feedback on social and communication platforms (ie, FB, IG, Whatsapp, Telegram, Email, Google Review)

QUALIFICATIONS AND REQUIREMENTS

• Diploma in Marketing, Business or equivalent
• Minimum 2 years of experience in digital marketing activities
• Good working knowledge of social media platforms
• Experience in planning and organizing physical events
• Highly organized and able to perform under pressure
• Able to effectively implement creative ideas and solutions, multi‑task and meet deadlines
• Strong interpersonal and good verbal and written communication skills
• Confident, driven and dynamic, the candidate needs to work well as a team player, and to work independently when required