Marketing Manager/Sales Manager

ALPHATOK TECHNOLOGY PTE. LTD.; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A leading technology firm in Singapore is seeking a dynamic Marketing Manager/Sales Manager to drive marketing efforts and enhance brand awareness in the AI and B2B software sectors. Ideal candidates will have a strong background in digital marketing and project management, with 3-5 years of experience in the tech industry. This role offers competitive compensation along with equity incentives and benefits.

Benefits

Performance-based bonuses

Equity incentives

Comprehensive benefits package

Qualifications

• 3-5 years of experience in marketing, preferably in tech or B2B.
• Proven track record of successful marketing campaigns.
• Excellent communication and leadership skills.

Responsibilities

• Develop and implement comprehensive marketing strategies.
• Lead digital marketing and content marketing campaigns.
• Collaborate with sales and product teams.

Skills

Digital marketing channels

Project management

Data analysis

SEO

Social media marketing

Education

Bachelor's degree in marketing, business, or related field

Tools

Google Analytics

CRM systems

Marketing automation tools

Job description

Job Description:
Alphatok is seeking a dynamic and results-driven Marketing Manager/Sales Manager to lead its marketing efforts and drive brand awareness in the AI and B2B software sectors. This role will be responsible for planning, executing, and managing marketing strategies that align with the company’s business objectives. The position is ideal for an experienced marketing professional with a strong understanding of the tech industry and a passion for innovation.

Responsibilities:

• Develop and implement comprehensive marketing strategies to enhance company’s market presence and brand image.
• Lead the planning and execution of digital marketing, content marketing, and social media campaigns.
• Collaborate with the sales and product teams to create marketing campaigns that generate leads and drive customer acquisition.
• Manage and produce marketing content, including product brochures, blogs, case studies, and video content.
• Oversee the creation and management of marketing materials, ensuring consistency in branding and messaging.
• Conduct market research to identify new market opportunities and customer preferences.
• Monitor and analyze key marketing metrics (KPIs) to measure campaign effectiveness and adjust strategies accordingly.
• Manage external partnerships with media outlets, agencies, and vendors to increase brand visibility.
• Organize and participate in events, trade shows, and webinars to promote Alphatok’s products and services.
• Set and manage the marketing budget, ensuring efficient use of resources and maximum ROI.

Requirements:

• Bachelor’s degree or higher in marketing, business, communications, or a related field.
• 3-5 years of experience in marketing, preferably in the tech, AI, or B2B software industry.
• Proven track record of managing successful marketing campaigns and increasing brand awareness.
• Strong understanding of digital marketing channels, including SEO, SEM, social media, and email marketing.
• Excellent communication, leadership, and project management skills.
• Ability to analyze data and translate insights into actionable marketing strategies.
• Experience with marketing tools and platforms (e.g., Google Analytics, CRM systems, marketing automation tools).

Preferred Qualifications:

• Experience working in a startup or fast-growing company environment.
• Knowledge of AI, SaaS, and custom software solutions.
• Strong industry connections and network.

Compensation:

• Competitive salary, including base salary and performance-based bonuses.
• Equity incentives and other benefits.