Overview
Meeting with the sales and marketing team to discuss digital marketing strategies.
Responsibilities
- Designing and implementing online marketing strategies across all digital platforms.
- Managing the company’s social media platform and web advertising.
- Developing social media strategies.
- Identifying the latest trends and technology within the industry.
- Analyzing site traffic including click navigation, shopping patterns, and purchase conversion.
- Assessing the online user experience and developing strategies.
- Maintaining customer communications with weekly reports, news articles, and industry guides.
- Monitoring and maintaining the media budget.
- Preparing and presenting digital marketing reports.
Requirements and Qualifications
- In-depth knowledge of digital marketing techniques.
- Experience with social media networking and advertising.
- Ability to work well under pressure.
- Knowledge of the latest technology and trends within the industry.
- Good interpersonal skills.
- Strong communication and presentation skills.
- Detail-oriented with strong organizational skills.
- Ability to conduct thorough research.
- Ability to work independently and as part of a team.
- Strong problem-solving skills.
- Willingness to stay updated on industry trends.
- Experience in training and mentoring staff.
- Degree or Diploma or minimum three years relevant work experience.
- Able to work early mornings, nights, and weekends.