Marketing Executive / Senior Marketing Executive

HYSSES (SINGAPORE) PTE LTD; Singapore; On-site; SGD 50,000 - 70,000; Full time

Job summary

A leading marketing firm in Singapore is seeking a Marketing Executive/Senior Marketing Executive to develop and implement marketing strategies aimed at enhancing brand awareness and driving customer engagement. The ideal candidate will have 2-4 years of experience in marketing, a solid background in digital marketing, and proficiency in data analysis using Excel. This position offers opportunities for professional growth and a competitive salary package.

Benefits

Competitive salary package

Health benefits

Staff discounts

Performance bonuses

Qualifications

• 2-4 years of relevant experience in marketing, with exposure to digital marketing.
• Strong analytical skills with the ability to interpret data and make data-driven decisions.
• Ability to work independently and manage multiple projects in a fast-paced environment.

Responsibilities

• Develop and execute marketing campaigns (both digital and offline).
• Monitor and analyze marketing performance data.
• Manage digital marketing campaigns across various platforms.
• Assist in the creation of marketing materials and content.

Skills

Digital marketing proficiency

Data analysis skills

Strong written and verbal communication

Project management

Education

Diploma/Degree in Marketing or Business

Tools

Microsoft Excel (pivot tables)

Google Analytics

Facebook Ads Manager

Adobe Photoshop

Canva

Job description

Department: Marketing
Reports to: Head of Marketing
Location: Singapore

Why Join Hysses Singapore?

• Career Growth: Unlock opportunities for professional development and career progression.

• Employee Benefits:Enjoy a competitive salary package, health benefits, staff discounts, and performance bonuses.

• Inclusive Culture:Thrive in a diverse workplace where your innovative ideas are valued, and teamwork is at the core of everything we do.

Job Summary:

The Marketing Executive/Senior Marketing Executive will be responsible for developing and implementing marketing strategies to enhance brand awareness, drive customer engagement, and support business growth. This role requires a strong grasp of data analysis, digital marketing, and creativity to manage both online and offline marketing efforts. Experience in Excel, especially pivot tables and data analysis, is essential.

Key Responsibilities:

Marketing Strategy & Execution:

• Develop and execute marketing campaigns (both digital and offline) to achieve business objectives.

• Monitor and analyze the performance of marketing initiatives, providing recommendations for optimization.

• Assist in developing product launch strategies and coordinating marketing activities across different channels.

Digital Marketing:

• Manage digital marketing campaigns, including social media, email marketing, SEO/SEM, and online advertising.

• Oversee the company's website and social media platforms, ensuring content is engaging and aligns with brand identity.

• Collaborate with external partners to enhance digital outreach and engagement.

Data Analysis & Reporting:

• Use Excel (pivot tables, filters, and data analysis) to track and analyze marketing performance data, including sales trends and campaign effectiveness.

• Prepare monthly marketing reports, identifying key insights and trends to inform future strategies.

Creative & Content Development:

• Assist in the creation of marketing materials (brochures, digital ads, etc.) and ensure they adhere to brand guidelines.

• Work with designers to produce high-quality artwork and promotional content for both online and offline campaigns.

Collaboration & Stakeholder Management:

• Liaise with cross-functional teams (Sales, R&D, and Procurement) to ensure alignment of marketing initiatives with business goals.

Event Management:

• Support the planning and execution of company events, product launches, and promotional activities.

Qualifications:

• Diploma/Degree in Marketing, Business, or a related field.

• 2-4 years of relevant experience in marketing, with exposure to digital marketing.

• Proficiency in Microsoft Excel (pivot tables, data filtering, data analysis).

• Experience with digital marketing platforms (Google Analytics, Facebook Ads Manager, etc.).

• Basic knowledge of graphic design tools (Adobe Photoshop, Canva) is a plus.

• Strong analytical skills with the ability to interpret data and make data-driven decisions.

• Excellent written and verbal communication skills.

• Ability to work independently and manage multiple projects in a fast-paced environment.