Marketing Assistant Manager

Gain City Group of Companies; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A leading air-conditioning and consumer electronics company in Singapore is seeking an Assistant/Marketing Manager to oversee and support all paid media strategy and campaigns across various digital advertising channels. The ideal candidate should have a Bachelor’s Degree in Marketing, along with 3-5 years of performance marketing experience, strong communication skills, and a good grasp of retail and digital marketing. The role involves maximizing campaign KPIs and working collaboratively across teams in a vibrant work environment.

Benefits

Learning and development opportunities

Comprehensive benefits package

Qualifications

• 3-5 years of experience in performance marketing.
• Basic knowledge of SEO will be an advantage.
• Able to work under a tight timeline in a fast-paced environment.

Responsibilities

• Overseeing promotional campaigns KPIs on social media.
• Utilizing analytics tools/software to manage and evaluate digital marketing performance.
• Tracking conversions for all campaigns/events.

Skills

Adaptability in a SME / startup environment

Deep knowledge of retail and digital marketing

Good communication skills in both written and spoken English

Excellent project, time and people management skills

Experience with marketing analytics tools

Creative thinker with an eye for detail

Education

Bachelor’s Degree in Marketing or related discipline

Tools

Google Analytics

Job description

About Gain City

At Gain City, we deliver expertise and quality solutions in air-conditioning, home appliances and consumer electronics. Established in 1981, Gain City is a trusted household name in Singapore. We take pride in our strong customer focus, innovative spirit, and commitment to service excellence. With a dynamic workforce and a network of stores and service centres island wide, we offer a vibrant and growth-oriented environment where employees are empowered to thrive, take ownership and make a real impact.

About the Role

The Assistant/Marketing Manager will mainly oversee and support all paid media strategy and campaigns across channels, including paid social, paid search, video, display and all other forms of digital advertising.

This role is expected to work closely with all teams and departments inside the organization, connecting media with the rest of the business, and elevating the strategic role of media within Gain City.

Key Responsibilities

• Overseeing promotional campaigns KPIs on social media, ensuring that KPIs are achieved within budget and maximizing profits
• Utilizing analytics tools/software, and critical thinking and analysis, to manage and evaluate digital marketing performance
• Tracking conversions for all campaign/events and constantly improve on enhancing conversions to leads generation or sales
• Building reports using internal data, optimizing overall lead acquisition
• Remain up to date on existing and emerging trends in social media
• Practicing social listening and developing a roadmap for growing the social followers across social channels (FB, IG & TikTok)
• Working with marketing managers and ecomm team to create and monitor a social calendar
• Monitoring and guide junior staff to answer sales & general enquiries on social and communication platforms (ie, FB, IG, Whatsapp, Telegram, Email)

Qualifications and Requirements

• Adaptability in a SME / startup environment
• Bachelor’s Degree in Marketing or related discipline
• 3-5 years of experience in performance marketing
• Deep knowledge of retail and digital marketing, basic knowledge of SEO will be an advantage
• A clear understanding of social media and how to translate strong campaigns across these channels
• Good communication skills in both written and spoken English
• Excellent project, time and people management skills
• Keen learner and a team player with a great sense of responsibility, proactive with a positive attitude
• Experience with marketing analytics tools (ie Google Analytics) and media networks
• Creative thinker with an eye for detail
• Able to multi-task with excellent organizational skills and meticulous in work assigned
• Able to work under a tight timeline in a fast-paced environment

What We Offer

At Gain City, we are committed to the growth and development of our employees. You will be offered various learning and development opportunities and a collaborative, forward-thinking and growth-focused work environment to thrive in your career. You will also receive a comprehensive benefits package.

Join Our Team

If you are passionate about empowering people,and fostering organizational growth, apply now to be a part of our growing team!

Note

• Only shortlisted candidates will be notified