Digital Marketing Specialist

DREIHEIT HOUSE INTERNATIONAL PTE. LTD.; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A growing premium lifestyle brand in Singapore is seeking a Digital Marketing Specialist to plan, execute, and optimize digital marketing campaigns. The role involves managing e-commerce platforms, supporting sales teams, and coordinating content across social media. Ideal candidates will have 2–4 years of experience in digital marketing with strong skills in campaign management and analytics. This position offers opportunities for career progression in a collaborative work environment.

Benefits

Work with a growing, premium lifestyle brand

Exposure to digital marketing, e-commerce, and B2B sales

Opportunities for career progression into marketing or e-commerce leadership

Flexible, collaborative work environment

Qualifications

• 2–4 years experience in digital marketing or e-commerce management.
• Strong knowledge of social media platforms, SEO, Google Ads, and analytics tools.
• Ability to collaborate with creative, operations, and sales teams.
• Strong organizational skills and attention to detail.

Responsibilities

• Plan and execute social media campaigns across various platforms.
• Manage email marketing campaigns and digital promotions.
• Track performance metrics and optimize campaigns for engagement.
• Manage the company website and online marketplaces.
• Support BD Executive with lead generation campaigns.

Skills

Digital marketing

E-commerce management

SEO

Google Ads

Social media platforms

Tools

Analytics tools

Job description

The Digital Marketing Specialist is responsible forplanning, executing, and optimizing digital marketing campaigns, managing e-commerce platforms, and supporting sales and creative teams with content and lead generation initiatives.

Key Responsibilities

A. Digital Marketing & Campaigns

• Plan and execute social media campaigns across Instagram, Facebook, LinkedIn, and other platforms.
• Manage email marketing campaigns (EDMs) and digital promotions.
• Track performance metrics, optimize campaigns for engagement and ROI.

B. E-Commerce & Online Presence

• Manage the company website, B2B portal, and online marketplaces (if applicable).
• Ensure product listings, pricing, and content are accurate and optimized for conversions.
• Monitor traffic, sales, and customer engagement analytics.

C. Content Coordination

• Work closely with Creative Lead to produce digital assets for campaigns.
• Schedule and publish content across digital channels.
• Ensure brand consistency and quality across all online platforms.

D. Sales & Business Development Support

• Support BD Executive with lead generation campaigns and product launches online.
• Provide insights and data analytics to guide marketing and sales strategies.

E. Reporting

• Maintain dashboards for website, social media, and campaign performance.
• Present weekly and monthly performance reports to management.

Requirements

• 2–4 years experience in digital marketing or e-commerce management.
• Strong knowledge of social media platforms, SEO, Google Ads, and analytics tools.
• Experience managing websites or B2B portals preferred.
• Ability to collaborate with creative, operations, and sales teams.
• Strong organizational skills and attention to detail.

Success Metrics / KPIs

• Website and B2B portal traffic growth.
• Social media engagement and follower growth.
• Leads generated online for BD and sales teams.
• Campaign ROI and timely execution.
• Accuracy and consistency of online content and product listings.

Perks

• Work with a growing, premium lifestyle brand
• Exposure to digital marketing, e-commerce, and B2B sales
• Opportunities for career progression into marketing or e-commerce leadership
• Flexible, collaborative work environment

How to Apply

Send your resume and a short cover letter to [e-mail] highlighting:

• Digital marketing or e-commerce experience
• Campaigns or projects you’ve successfully executed
• Metrics achieved or results generated