Digital Marketing & Events Executive

Singapore Chess Federation (Persekutuan Chatur Singapura); Singapore; On-site; SGD 100,000 - 125,000; Full time

Job summary

A national sports organization in Singapore is looking for a digital marketing assistant to support their initiatives. The role involves promoting events, managing content, and coordinating registrations. Candidates should have strong skills in digital marketing, copywriting, and design, with a passion for chess or sports being a plus.

Qualifications

• 0–2 years experience in digital marketing/comms or fresh graduate with strong projects.
• Strong copywriting skills and visual sense.
• Comfort with WordPress and familiarity with WooCommerce is a plus.

Responsibilities

• Promote trials, selection events, and squad intakes.
• Plan and execute campaigns for beginner courses and tournaments.
• Lead registration/check-in during events.

Skills

Digital marketing

Copywriting

Visual design

Basic analytics

Event coordination

Education

Degree in Marketing or related field

Tools

Adobe Photoshop

Adobe Illustrator

WooCommerce

Mailchimp

WordPress

Job description

About SCF

Founded in 1949, the Singapore Chess Federation (SCF) is the national authority for chess in Singapore, affiliated with FIDE and a member of the Singapore National Olympic Council and Sport Singapore. SCF is a registered society, an Institute of Public Character, and a non-profit with charitable status.

Mission of the Role

SCF has two core goals:

1. Train high-level athletes (national squads, performance pathways), and
2. Grow public awareness & participation in chess.

This role supports both—with a particular emphasis on driving sign-ups and conversions (courses, trials, tournaments, outreach).

What You’ll Do

Pillar A — High Performance & Pathways

• Promote trials, selection events, and squad intakes; maintain accurate calendars, pages, and FAQs.
• Produce athlete stories, result recaps, and sponsor-aligned content; prepare press/partner notes.
• Manage clear communications to athletes/parents (EDMs, notices, forms, confirmations).

Pillar B — Public Awareness & Participation

• Plan and execute campaigns for beginner courses, schools/community programmes, roadshows, and tournaments.
• Own the funnel end-to-end: optimize landing pages, forms, FAQs, and checkout to increase course/event sign-ups.
• Run social, email, and light paid ads; build outreach lists; handle community moderation and timely updates.

Event Responsibilities

• Pre-Event: Draft run-of-show and comms timelines; coordinate venues, vendors (AV/printing/signage), and assets (banners, medals, certificates).
• Registration Ops: Set up WooCommerce listings and confirmations; export attendee lists; prepare check-in sheets/badges; align info desks with site/EDMs.
• On-Site: Lead registration/check-in and queue flow; liaise with parents/schools/participants; set up signage and photo backdrops; coordinate stage flow/awards with officials; capture quick photo/video for same-day socials; escalate issues appropriately.
• Stakeholders/Sponsors: Deliver promised logo placements, mentions, banners, and photo ops.

Post-Event: Collate feedback, reconcile light expenses, curate photo selects, and produce a short wrap-up with learnings to improve conversions.

Core Skills You’ll Use

• Content & Design: Social tiles/reels, short videos, EDMs; Adobe Photoshop/Illustrator (Canva ok); basic video editing (Premiere/CapCut).
• Web & Registration: WordPress updates (basic HTML/CSS helpful); WooCommerce listings/checkout information.
• Email & CRM: Mailchimp/SendGrid, segmentation, A/B testing; PDPA-compliant data handling.
• Collaboration: Work closely with events, coaching, and operations to meet timelines and ensure information accuracy.

What You Bring

• 0–2 years’ experience in digital marketing/comms or fresh graduate with strong projects/portfolio and a fast-learning mindset.
• Strong copywriting and visual sense; proficiency in Adobe Suite (Ps/Ai).
• Comfort with WordPress; familiarity with WooCommerce is a plus.
• Basic analytics and spreadsheet skills.
• Excellent written and spoken English.
• Willing to work some evenings/weekends for major events (time off in lieu per policy).
• Organized, people-friendly, calm under live-event pressure; able to handle light event setup.
• Interest in chess or sports is a plus; additional language ability is a plus.

Work Arrangement

• On-site in Singapore, with island-wide coverage during key events.

Non-standard hours during tournaments; TOIL/off-days per policy.