Digital Marketing cum E-Commerce Executive

Pantrade Electrical Pte Ltd; Singapore; On-site; SGD 100,000 - 125,000; Full time

Job summary

A dynamic electrical company in Singapore is seeking a Digital Marketing cum E-Commerce Executive to manage online presence, drive digital marketing campaigns, and oversee e-commerce operations. The ideal candidate will have 1-3 years of relevant experience and a degree in a related field. This role offers a competitive salary and a collaborative working environment.

Benefits

Competitive salary with performance-based incentives

Dynamic and collaborative working environment

Staff discounts on company products/services

Qualifications

• 1–3 years of relevant experience in digital marketing and/or e-commerce.
• Strong written and verbal communication skills.
• Creative, analytical, and detail-oriented.

Responsibilities

• Plan and execute digital marketing campaigns across various platforms.
• Manage product listings and customer inquiries on e-commerce platforms.
• Monitor online sales performance and analyze customer behavior.

Skills

Digital marketing campaign management

E-commerce platform management

Social media management

SEO/SEM strategies

Analytical skills

Education

Diploma/Degree in Marketing, E-Commerce, Business, or related field

Tools

Google Analytics

Google Ads

Meta Ads Manager

E-commerce platforms (Shopify, Lazada, Shopee)

Job description

Role Overview

We are seeking a highly motivated and creative Digital Marketing cum E-Commerce Executive to join our team. This role is responsible for managing and growing our online presence, driving digital marketing campaigns, and overseeing e-commerce operations to maximize sales, brand visibility, and customer engagement.

Key Responsibilities

Digital Marketing

• Plan, execute, and optimize digital marketing campaigns across platforms (Google Ads, Facebook, Instagram, TikTok, LinkedIn, etc.).
• Manage social media accounts: content creation, posting schedule, community engagement, and performance tracking.
• Develop and implement SEO/SEM strategies to improve website traffic and rankings.
• Monitor analytics and prepare performance reports, providing insights and recommendations for improvement.
• Collaborate with designers and content creators to produce engaging marketing materials.
• Stay updated on digital marketing trends, tools, and competitor activities.

E-Commerce

• Manage and update product listings, pricing, promotions, and inventory on e-commerce platforms (e.g., Shopify, Lazada, Shopee, Amazon, or company’s own website).
• Ensure product descriptions, images, and content are accurate and optimized.
• Monitor and analyze online sales performance, customer behavior, and conversion rates.
• Handle e-commerce customer inquiries, complaints, and order fulfillment coordination.
• Work with logistics and operations teams to ensure smooth delivery and post-purchase experience.
• Plan and execute online sales campaigns (e.g., 9.9, 11.11, Black Friday, festive sales).

Requirements

• Diploma/Degree in Marketing, E-Commerce, Business, Communications, or related field.
• 1–3 years of relevant experience in digital marketing and/or e-commerce. (Fresh graduates with strong passion will be considered.)
• Hands-on experience with social media management, Google Analytics, Google Ads, Meta Ads Manager, SEO tools, and e-commerce platforms.
• Strong written and verbal communication skills.
• Creative, analytical, and detail-oriented with good time management.
• Able to work independently as well as in a team.

Nice-to-Have (Added Advantage)

• Knowledge of graphic design tools (e.g., Canva, Photoshop, Illustrator).
• Experience with email marketing platforms (e.g., Mailchimp)
• Familiarity with marketplace advertising (Shopee Ads, Lazada Sponsored Ads).
• Video editing skills for TikTok/Instagram Reels.

What We Offer

• Competitive salary with performance-based incentives.
• Dynamic and collaborative working environment.
• Staff discounts on company products/services