AVP, UX Researcher, Group Design, Consumer Banking Group

300005 Chief Executive's Office_00002555; Singapore; On-site; SGD 80,000 - 100,000; Full time

Job summary

A leading financial services group is seeking an AVP, UX Researcher to lead research initiatives within the Consumer Banking Group. The successful candidate will have 6 - 8 years of experience in UX research, primarily in the fintech sector. Responsibilities include generating actionable insights and guiding the design process through qualitative and quantitative methods. This role emphasizes strong facilitation skills and the ability to engage stakeholders effectively.

Qualifications

• 6 - 8 years of relevant experience as a UX researcher.
• Hands-on involvement with end-to-end design process.
• Experience in the fintech industry.

Responsibilities

• Lead qualitative and quantitative research projects.
• Generate actionable insights to inform design.
• Build a community around iterative research.

Skills

UX research methods

Qualitative and quantitative analysis

Facilitation skills

Empathy

Analytical skills

Job description

Job Description – AVP, UX Researcher, Group Design, Consumer Banking Group (WD72349)

As a Core Researcher in the team, you will keep us on our toes. Remind us to look away from the comfort of our screens and back at the reality—where our customers live. You will keep asking, ‘Why are we doing this again?’. And not be satisfied with the answer, ‘If we build it, they will come.

Here’s what your week might look like

• Not everything has to be tested. You will identify when research is required and when best practices are the way to go. And you will help us communicate that to our stakeholders.
• You’ll be leading qualitative and quantitative research projects. We’ve done some interesting stuff: experimenting with new methods and tools; leveraging GenAI to augment our work processes and outputs... In short, we love to experiment and hope you will join in.
• You’ll generate sharp and actionable insights that go beyond reports to inspire your colleagues to truly start seeing through the eyes of our customers.
• You’ll build a strong community of practice around iterative research and design to support upcoming and ongoing projects and initiatives.
• UX is a pretty established discipline here at DBS, but we can always use help to evangelise the importance of good design research, and be on the forefront of evolving the discipline to meet the needs of the organization.

Here are the experience and skills we’d love you to have

• You have 6 - 8 years of relevant experience as a UX researcher.
• You have experience leading research projects / initiatives from small to large; straightforward to complex.
• You’ve had hands‑on involvement with end‑to‑end design process.
• You’re organised, methodical and analytical — able to filter out the noise to frame the right problem to investigate.
• You have an excellent grasp of qualitative and quantitative research methods and how to apply them to the UX design process: concept testing, usability testing, card sorting, surveys, heuristic evaluations and other data analysis skills.
• You are a polished facilitator able to command a room — whether it’s in a workshop, presentation, or board room setting.
• You are an empathic human being with interest in psychology, anthropology, human‑computer interaction, cognitive science and business.
• You have the ability to make research fun! — able to engage partners, collaborators, and stakeholders to make the most of the skillsets you bring to the table.
• You’ve been a designer yourself and have hands‑on design experience in either UX Design or Service Design practices.
• You have experience in the fintech industry.
• You have worked on enterprise solutions, products, services

Your team and career

You will belong to two families: the CBG UX Design team and Research & Insights team. You will report to a UX Research Manager, and work very closely with people from Research & Insights, Group Design, and various business and product teams. You will be accountable for delivering research for key focus areas of the business.

About DBS

DBS is a leading financial services group in Asia. We are headquartered in Singapore, with a growing presence in Greater China, Southeast Asia and South Asia.

We were named the Best Bank in the World by Global Finance in August 2018—the first Singapore and Asian bank to receive this honour.

We want our customers to Live more, Bank less. And we want to make banking invisible.

Every day, there’s a lot more to explore, experience and enjoy—and a lot less time to do it in. That’s why we’ve created banking that’s fast, natural, effortless. Banking that’s with you wherever life takes you, instead of taking you away from life. So you can enjoy a lot more life, with a lot less bank.

About the design team

Hi, we are the DBS user experience design team

We create digital products that deserve to be built because they solve real problems in an impactful way with empathy.

How we design

We go beyond numbers

Every dollar means something. No one actually wants money. We want what it can give us. So we acknowledge that money is not really about money. We inject emotion into our products to go from transactional to magical.