Senior IT Marketing Platforms Lead

Scorpion Therapeutics; San Francisco Caballúa; Híbrido; MXN 1,564,000 - 2,261,000; Jornada completa

Descripción de la vacante

A leading biotech firm seeks a Sr. Manager, IT Marketing Applications Lead to define and execute technology strategies for digital marketing initiatives. You'll manage marketing technology roadmaps, oversee vendor relations, and enhance analytics capabilities to support product launches. Ideal candidates will have 7+ years in digital technology within the pharmaceutical sector, a Bachelor's degree, and expertise in tools like Marketo and Salesforce. Join a mission-driven team focused on delivering impactful medicines to patients.

Formación

• 7+ years of IT or digital technology experience in biotech or pharmaceutical industry.
• Strong expertise in marketing technology and analytics.
• Familiarity with healthcare marketing compliance standards.

Responsabilidades

• Develop and manage the marketing technology roadmap.
• Oversee vendor relationships and ensure platform reliability.
• Deliver reporting and insights for marketing KPIs.
• Drive continuous improvement in digital marketing technologies.

Conocimientos

Marketing technology ecosystem expertise

Analytics and integration tools proficiency

Project management

Collaborative spirit

Educación

Bachelor's degree in information systems, Computer Science, or Marketing Analytics

Herramientas

Adobe Marketo

Salesforce Marketing Cloud

Veeva CRM

Power BI

Tableau

Snowflake

Google Analytics

Descripción del empleo

A leading biotech firm seeks a Sr. Manager, IT Marketing Applications Lead to define and execute technology strategies for digital marketing initiatives. You'll manage marketing technology roadmaps, oversee vendor relations, and enhance analytics capabilities to support product launches. Ideal candidates will have 7+ years in digital technology within the pharmaceutical sector, a Bachelor's degree, and expertise in tools like Marketo and Salesforce. Join a mission-driven team focused on delivering impactful medicines to patients.