Marketing Associate

Comunal Capital; Xico; Presencial; MXN 537,000 - 806,000; Jornada completa

Descripción de la vacante

A leading real estate development firm in Xico, Mexico is seeking a Marketing Associate to enhance marketing initiatives across luxury hospitality and residential properties. The role involves managing digital advertising campaigns, email strategy, and analytics to support strategic decisions. Candidates should possess a degree in Marketing or a related field and a minimum of 2 years in digital marketing. Strong analytical skills and bilingual abilities in Spanish and English are preferred. Join a values-driven, entrepreneurial team.

Servicios

Exposure to award-winning real estate projects

Fast-paced work culture

Values-driven team environment

Formación

• Minimum 2 years of hands-on experience in a digital marketing role.
• Strong analytical skills with the ability to work with numbers, metrics, and data-driven insights.
• Proactive and organized, enthusiastic about luxury branding.

Responsabilidades

• Run and optimize paid media campaigns across Meta, Google, TikTok, and LinkedIn.
• Manage email marketing efforts, list segmentation, and campaign deployment.
• Generate weekly and monthly reports with KPIs and actionable insights.

Conocimientos

Digital marketing

Paid advertising

Email marketing

Analytics

AI tools

Bilingual (Spanish & English)

Educación

Degree in Marketing, Design or related field

Descripción del empleo

About Comunal

Comunal specializes in creating prestigious real estate developments with a reputation for excellence and innovation, championed by seasoned professionals from Bank of America and Blackstone.

Our portfolio includes luxury hospitality, exclusive residential, and refined lifestyle projects across North America's "Love Handle" region, known for award-winning design and disciplined execution.

What We're Looking For

Paradero is seeking a Marketing Associate to join its internal marketing team.

This role is a critical pillar of our growing organization, responsible for executing and optimizing key marketing initiatives across multiple luxury hospitality and residential properties — including Comunal.

You’ll manage performance marketing campaigns, email strategy, analytics, and reporting, while working closely with the Marketing Lead and selecting external collaborators.

This is a high-impact position with room for growth, creativity, and strategic contribution.

Key Responsabilities

• Digital Advertising & Campaigns
  • Run and optimize paid media campaigns across Meta, Google, TikTok, and LinkedIn
  • Execute full-funnel strategies including A / B testing, audience building, and pixel tracking
  • Deliver clear performance reports with data-driven recommendations
• Email & CRM Strategy
  • Manage email marketing efforts: list segmentation, audience journeys, and campaign deployment
  • Craft compelling storytelling aligned with each brand’s unique voice
  • Build and maintain automations and performance reports
• Analytics & Insights
  • Generate weekly and monthly reports with KPIs, benchmarks, and actionable insights
  • Create and maintain dashboards to monitor campaign performance
  • Translate numbers into strategy and support data-informed decisions
• AI & Tools
  • Leverage AI platforms like ChatGPT for content creation, ideation, and productivity
  • Identify and implement digital tools that enhance marketing efficiency

Ideal candidate

Degree in Marketing, Design or related field.

Minimum 2 years of hands-on experience in a digital marketing role.

Expertise in paid advertising (Meta, Google Ads, TikTok, LinkedIn)

Experience in email marketing strategy, database segmentation, and storytelling

A highly tech-savvy mindset — especially with AI platforms and MarTech tools

Proactive, organized, enthusiastic about luxury branding and exceptional design.

Strong analytical skills with the ability to work with numbers, metrics, and data-driven insights.

Industry experience in hospitality or real estate

Bonus Points

Revenue management knowledge — pricing, OTA distribution, and partner strategy

Athletic background — a performance mindset, resilience, and discipline

Fluency in both Spanish and English

What We Offer

Exposure to high-impact, award-winning real-estate projects

Balance of creative design and disciplined investment approach

Entrepreneurial, fast-paced work culture

Values-driven team : trust, integrity, and genuine care

Regional focus with institutional-grade execution standards