Director, Product Brand Marketing, OTTAVA

Scorpion Therapeutics; Santa Clara (Camino a El Lienzo Charro); Híbrido; MXN 2,607,000 - 4,499,000; Jornada completa

Descripción de la vacante

A leading medical device company seeks a Director of Product Brand Marketing to join their Global Strategic Marketing team. This role requires over 10 years of business experience, including significant brand management expertise. The ideal candidate will lead cross-functional teams to enhance the marketing narrative for an advanced surgical robotics portfolio. The position involves collaborating with various stakeholders and emphasizes strong leadership and communication skills. Anticipated salary ranges from $150,000 to $258,750 depending on the location and experience.

Formación

• 10+ years of related business experience required.
• 5+ years of experience in brand management is essential.
• Strong written communication and presentation skills needed.

Responsabilidades

• Lead cross‑functional efforts to develop sales collateral.
• Build a high‑performing team with a culture of inclusion.
• Translate core strategic marketing deliverables into communication strategy.

Conocimientos

Strategic marketing and brand management

Cross‑functional leadership and collaboration

Messaging, positioning, and multi‑channel communication

Creative agency management and budget stewardship

Data analysis and communication of complex concepts

Educación

Bachelor's Degree

MBA or advanced degree

Descripción del empleo

Role Summary

The Director, Product Brand Marketing, OTTAVA will be part of the Global Strategic Marketing team for the Ottava Surgical Robotics Portfolio. Reporting to the VP NPD and Platform Strategy, you will partner across Ottava strategic marketing, Medtech Surgery and J&J communications to develop a differentiated narrative demonstrating category leadership in the next era of robotic surgery.

Responsibilities

• Collaborate with key partners across J&J MedTech to develop and deliver a differentiated narrative in robotics.
• Collaborate across functions and organizations to create clarity around brand story, application, and messaging to build alignment and consistency in application and communication of strategy and tactics.
• Lead cross‑functional efforts to develop sales collateral, commercial playbooks, product and training collateral while creating a highly visible process for communicating progress and capacity.
• Support and ensure high quality development of marketing product assets.
• Build a high‑performing team with a culture of inclusion and a diverse pipeline of talent for the future.
• Connect and translate core strategic marketing deliverables of segmentation, targeting and positioning into a multi‑channel communication strategy, inclusive of creative and idea approaches/selection, and initiatives.
• Partner with Front end and Upstream / New Product Development Global Marketing and Development team leads to support naming, expression and communication messaging for Surgical robotics platforms and product‑based messaging, business objectives.
• Responsible to stay abreast of latest market trends and research results and incorporate key learnings into messaging and communication initiatives.

Qualifications

• Education: A Bachelor’s Degree is required. MBA or advanced degree is preferred.
• Required: 10+ years of related business experience, including at least 5+ years of experience in brand management; demonstrated leadership across functional and geographic boundaries; proven track record of initiating, building, and managing brand strategy and/or communication plans; experience executing positioning initiatives and campaigns across channels; proven ability to manage creative agency relationships; strong written communication and presentation skills; ability to influence senior management decisions and lead cross‑functional discussions; ability to analyze data quickly and communicate complex concepts; ability to collaborate across boundaries.
• Preferred: Healthcare and B2B background; knowledge of surgical procedures; experience launching a product or solution globally; medical device industry knowledge.

Skills

• Strategic marketing and brand management
• Cross‑functional leadership and collaboration
• Messaging, positioning, and multi‑channel communication
• Creative agency management and budget stewardship
• Data analysis and communication of complex concepts

Education

• Bachelor’s Degree required; MBA or advanced degree preferred

Additional Requirements

• This role may be based out of Santa Clara, CA, or Cincinnati, OH and may require up to 35% travel (International and Domestic).
• The anticipated base pay for this position is $150,000 to $258,750. If based out of the Bay Area, CA, the anticipated base pay is $172,000 to $297,850.