MARKETING MANAGER

SUBSTIPHARM; Varese; In loco; EUR 50.000 - 70.000; Tempo pieno

Descrizione del lavoro

A growing pharmaceutical company is seeking a Marketing Manager to drive product launches in new therapeutic areas. This role involves conducting market analysis, developing marketing strategies, executing campaigns, and managing budgets. Candidates should have at least 5 years of pharmaceutical marketing experience and relevant educational qualifications. Strong leadership and analytical skills are essential for success in this role, which is based in Milan.

Competenze

• At least 5 years of marketing experience in the pharmaceutical industry.
• Strong project management skills.
• Familiarity with regulatory requirements in the pharmaceutical industry.

Mansioni

• Conduct competitor research and analyze market trends.
• Develop a comprehensive marketing plan including product positioning.
• Lead cross-functional teams to execute marketing campaigns.
• Ensure consistent branding across all materials.
• Develop and manage marketing budgets.

Conoscenze

Business acumen and analytical skills

Leadership and communication skills

Digital marketing channels experience

Budget management

Project management skills

Fluent in English

French language knowledge

Formazione

Bachelor's degree in Science

Degree in Marketing or Communications

Descrizione del lavoro

Overview

Pharma Point, on behalf of Substipharm, a lean and fast-growing international pharmaceutical company with a solid consolidated turnover, is seeking a Marketing Manager to drive the launch of products in new therapeutic areas.

Responsibilities

• Market Analysis: Conduct competitor research, analyze market trends, and identify opportunities.
• Marketing Strategy: Develop a comprehensive marketing plan, including product positioning, target audience identification, and messaging.
• Campaign Execution: Lead cross-functional teams to execute marketing campaigns across various channels, such as digital, print, and events.
• Brand Management: Ensure consistent branding and messaging across all marketing materials and channels.
• Budget Management: Develop and manage marketing budgets, tracking ROI and making data-driven decisions.

Requirements

• Experience: At least 5 years of marketing experience in the pharmaceutical industry.
• Education: Bachelor\'s degree in Science (ideally a Pharmacy degree) combined with a degree in Marketing, Communications, or a related field.

Skills

• Strong business acumen and analytical skills.
• Excellent leadership and communication skills.
• Experience with digital marketing channels, including social media and email marketing.
• Ability to develop and manage marketing budgets.
• Strong project management skills, with the ability to prioritize and execute multiple projects simultaneously.
• Languages: Fluent in English, written and spoken; French would be a plus.

Preferred Qualifications

• Industry Knowledge: Familiarity with the pharmaceutical industry, including regulatory requirements and industry trends.
• Product Launch Experience: Proven track record of successfully launching or relaunching products in the pharmaceutical industry.
• Digital Marketing Expertise: Experience with digital marketing platforms, including CRM and marketing automation tools.

Location: Milan