Influencer Marketing Manager

Temu; Prato; In loco; EUR 50.000 - 70.000; Tempo pieno

Descrizione del lavoro

A rapidly growing company in Prato, Tuscany, is seeking an experienced Influencer Marketing Manager. In this role, you will work on developing influencer partnerships, executing high-performing campaigns, and leveraging social media trends. The ideal candidate will have relevant experience, proficiency in both Chinese and English, and a bachelor's degree in journalism, media, or marketing. Join a team dedicated to making a difference in the industry.

Competenze

• Relevant work experience in influencer marketing.
• Strong interest in global social media platforms.
• Proficiency in Chinese and English required.

Mansioni

• Liaise with local influencers and agencies.
• Maintain relationships with influencers and coordinate resources.
• Develop content strategies leveraging market trends.
• Gather local market information for campaign execution.

Conoscenze

Influencer engagement

Content strategy development

Social media analytics

Excellent communication

Formazione

Bachelor's degree in journalism, media, or marketing

Descrizione del lavoro

Temu is seeking a highly motivated and experienced Influencer Marketing Manager to join our team. As a rapidly growing company, we are looking for talented individuals committed to helping us achieve our goals. In this role, you will have the opportunity to work with a team of driven individuals dedicated to making a difference in the industry.

Key Responsibilities

• Liaise with local influencers and agency resources, participate in professional discussions with the above, and help to establish trustworthy partnerships.
• Maintain and nurture relationships with influencers and coordinate core influencer resources with seamless collaboration.
• Develop content strategies and creative concepts by leveraging analytics and social media trends aligned with market dynamics.
• Gather information of local market to assist the User Growth Department to produce high-performing content and campaigns, and work with influencers to execute such campaigns accordingly.

Preferred Skills

• Relevant work experience and existing influencer resources are highly preferred.
• Strong interest in global social media platforms; prior experience engaging with influencers is a plus.
• Proficiency in both Chinese and English. Candidates with international education, work, or living experience, and familiarity with cross-cultural environments are preferred.
• Bachelor's degree or higher, preferably in journalism, media, or marketing.
• Excellent communication and execution skills, a proactive and positive attitude, integrity, and a results-driven mindset.

Influencer Marketing Manager • Prato, Tuscany, ITALY