Growth Marketing Manager

Qapla'?; Salerno; Ibrido; EUR 40.000 - 50.000; Tempo pieno

Descrizione del lavoro

A leading tech company in Italy is seeking a Growth Marketing Manager to spearhead the marketing function and drive business growth. The ideal candidate will have 3-5 years of experience in growth marketing within SaaS, proficient in Italian and English. Responsibilities include defining brand strategy, enhancing acquisition tactics, leading a marketing team, and monitoring KPIs. This position offers a competitive salary of €40,000–€50,000 with a performance-based variable component, along with a flexible work arrangement.

Servizi

Competitive salary

Flexible working model

High level of autonomy

Competenze

• 3-5+ years of experience in Growth Marketing/Marketing Manager roles.
• Experience in the eCommerce sector.
• Proven experience in defining Go-To-Market strategies.

Mansioni

• Define and implement brand positioning strategy across multiple markets.
• Optimize acquisition strategies for inbound and self-service channels.
• Lead and coordinate a marketing team.

Conoscenze

Growth Marketing

Fluent in Italian and English

Leadership

Performance marketing platforms

Strumenti

Zoho

HubSpot

GA4

Descrizione del lavoro

We are looking for a strategic and hands-on Growth Marketing Manager to lead the Marketing function and support business growth.

The ideal candidate has at least 3 years of proven experience in the role, combines strategic vision with strong execution skills, and is able to manage the entire marketing funnel—from brand positioning to acquisition, activation, and retention.

Reporting directly to the CEO, this role plays a key role in defining and scaling the marketing strategy across multiple market s.

Responsibilities

• Define and implement Qapla’s brand positioning strategy across Italy, Spain, and Europe
• Optimize acquisition strategies across both inbound (Enterprise/Big Accounts) and self-service (SMB) channels, organic and paid
• Lead and coordinate the marketing team consisting of 2 people (Marketing Specialist, SEO Strategist)
• Manage external agencies for campaigns and other marketing activities
• Build and optimize lead generation and nurturing funnels
• Experiment with new channels, approaches, and technologies (AI, automation, agents)
• Monitor KPIs, budgets, and ROI, delivering regular reports to management

Requirements

• 3–5+ years of experience in Growth Marketing / Marketing Manager roles, preferably within SaaS companies
• Experience in the eCommerce sector
• Fluent proficiency in Italian and English
• Proven experience in defining and executing Go-To-Market strategies
• Strong leadership skills with experience managing teams and external agencies
• Solid knowledge of performance marketing platforms
• Hands-on experience with CRM and marketing automation tools (knowledge of Zoho, HubSpot, and GA4 will be considered a plus)
• Advanced use of AI tools, agents, and workflow automation
• Strong results orientation, proactive mindset, and ability to work independently in fast-paced environments

Nice to Have

• Background in international and high-growth environments

What We Offer

• A strategic role with direct impact on company growth
• Permanent employment with a aligned to proven experience (€40,000–€50,000) plus a performance-based variable component
• High level of autonomy and responsibility within a dynamic and innovative work environment

Work Location

Flexible working model: Smart Working (3 days remote + 2 days in-office) or Full Remote (Italy)