Freelance Digital Project Manager

VML; Turbigo; Ibrido; EUR 40.000 - 60.000; Part-time

Descrizione del lavoro

A dynamic healthcare marketing agency based in Italy is seeking a Freelance Digital Project Manager to analyze user experience data and implement digital marketing strategies. The ideal candidate will have at least 10 years of experience in similar roles, preferably in creative agencies, and will be skilled in managing complex projects in diverse environments. This role supports a hybrid work model, fostering collaboration and creativity among teams.

Competenze

• At least 10 years of working experience in similar roles, preferably in creative agencies.
• Experience within health business is considered a plus.

Mansioni

• Evaluate and implement improvements on digital strategy.
• Research the latest digital tools and interactive trends.
• Manage complex projects in multicultural and multidisciplinary environments.
• Coordinate the project team and engage with various stakeholders.
• Create integrated and cost-effective digital strategies.
• Analyze and report on digital campaigns.
• Analyze client and user data.
• Engage with clients and client services teams.
• Map out how digital assets will be optimized.
• Plan, design, and contribute to deliver digital events.

Conoscenze

Excellent written and verbal communication skills

Broad knowledge of best digital practices

Understanding of web analytics

Thorough understanding of digital touchpoints

Excellent interpersonal skills

Planning and organizing skills

Formazione

Degree in advertising, marketing, communication science or equivalent

Descrizione del lavoro

Who We Are:

At VML, Human First is our guiding creative philosophy: we create value for people first, knowing this drives authentic and sustainable brand impact. We are a growth partner that is part creative agency, part consultancy, and part technology powerhouse. We connect Brand Experience, Customer Experience, and Commerce to craft unified, emotionally resonant consumer journeys. Our 26,000 people across 50-plus markets are the heart of our company. Their perspectives, local expertise, and cultural insights drive creativity and innovation, making talent our most critical competitive advantage.

About VML Health

VML Health is a global healthcare marketing agency dedicated to creating connected brands and experiences that improve health outcomes. We believe in the power of creativity, technology, and human connection to transform the healthcare landscape. Join our dynamic team and help us shape the future of health communication.

Position Purpose

VML Health is seeking a Freelance Digital Project Manager with immediate availability, who will be tasked with analyzing user experience data, initiating digital projects, reporting on planned and current strategies, leading effective digital marketing strategies, and ensuring that projects are executed within budget.

Essential Duties and Responsibilities

• Evaluate and implement improvements on digital strategy.
• Research the latest digital tools and interactive trends.
• Manage complex projects in multicultural and multidisciplinary environments, applying appropriate project management methodologies, processes, and tools.
• Effectively coordinate the project team and engage with various stakeholders.
• Create integrated and cost-effective digital strategies driving value for the client.
• Analyze and report on digital campaigns.
• Analyze client and user data.
• Engage with clients and client services teams.
• Map out how digital assets will be optimized for final results.
• Plan, design and contribute to deliver digital events.

Education & Experience

• Degree in advertising, marketing, communication science or equivalent.
• At least 10 years of working experience in similar roles, preferably in creative agencies. Experience within health business is considered a plus.

Skills

• Excellent written and verbal communication skills.
• Broad knowledge of best digital practices and understanding of emerging digital tools.
• Understanding of web analytics.
• Thorough understanding of digital touchpoints.
• Excellent interpersonal skills.
• Business insight.
• Planning and organizing skills.

#LI-EMEA #LI-HYBRID

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

VML is a WPP Agency. For more information, please visit our website, and follow VML on our social channels via Instagram, LinkedIn, and X.

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