Experiential General Manager

Cornerstone Global Partners; Catania; In loco; EUR 125.000 - 150.000; Tempo pieno

Descrizione del lavoro

A leading firm in automotive management is seeking an Experiential General Manager to oversee operations in Italy. This role will drive brand engagement and operational excellence, focusing on strategic partnerships and enhancing customer experiences. The ideal candidate will have extensive experience in general management, particularly in the automotive sector, and be fluent in both Italian and English. Flexibility to travel is essential.

Competenze

• Significant experience in general management within the automotive or retail industries.
• Proven expertise in experiential marketing and customer experience.
• Fluent in Italian and English, both written and spoken.

Mansioni

• Lead and oversee experiential activities across Italy.
• Develop and implement innovative market strategies.
• Collaborate with cross-functional teams to deliver customer experiences.

Conoscenze

General management in automotive

Experiential marketing

Leadership skills

Project management

Descrizione del lavoro

Overview

Job Title : Experiential General Manager – Italy

Location : Italy (can be remote / hybrid)

About the Role

We are seeking a dynamic and visionary Experiential General Manager to lead operations during a major new strategic partnership with a leading global automotive OEM. This role is pivotal in driving brand experience, operational excellence, and customer engagement as we expand our presence in the Italian automotive market.

Key Responsibilities

• Lead and oversee all experiential activities across Italy, ensuring a seamless customer journey and exceptional brand engagement.
• Develop and implement innovative strategies to strengthen market presence, enhance brand awareness, and build customer loyalty.
• Define and uphold dealership and retail experience standards that reflect the highest levels of quality and service.
• Collaborate with cross-functional teams including sales, marketing, aftersales, and operations to deliver consistent and impactful customer experiences.
• Monitor and analyse market trends, customer insights, and competitor activity to continuously refine experiential strategies.
• Design and implement training programs to ensure teams deliver service excellence and embody brand values.
• Manage budgets, operational KPIs, and provide performance reporting to senior leadership.

Qualifications & Requirements

• Significant experience in general management within the automotive, retail, or consumer-focused industries, ideally in environments undergoing growth or transformation.
• Proven expertise in experiential marketing, customer experience, or brand activation.
• Strong understanding of the automotive industry, with experience in international brand partnerships or large-scale business development preferred.
• Exceptional leadership and people management skills with a collaborative and inspiring approach.
• Strategic thinker with hands-on execution capabilities.
• Strong project management skills, able to juggle multiple priorities in a fast-paced setting.
• Fluent in Italian and English (both written and spoken).
• Flexibility to travel across Italy and internationally as required.