Brand Manager Hair Colorants

Henkel; Milano; In loco; EUR 40.000 - 60.000; Tempo pieno

Descrizione del lavoro

A leading consumer goods company in Milano is seeking a Brand Manager to support the development and execution of brand strategies within the Hair Color category. You will collaborate with sales, marketing, and R&D teams to drive growth and enhance market share. Ideal candidates will have 2-3 years of marketing experience and strong leadership skills. This role offers a chance to make a significant impact in a dynamic environment.

Competenze

• 2-3 years of experience in Marketing; experience in a similar business is a plus.
• Ability to think creatively and develop innovative ideas.
• Proficient in utilizing data to make informed choices.
• Excellent written and verbal communication skills.

Mansioni

• Executes local market programs and campaigns and Marketing Mix.
• Conducts market and consumer assessment and derives actions.
• Provides overall marketing support to marketing and sales teams.
• Supports local roll-outs of new products and programs including communication campaigns.

Conoscenze

Creative thinking

Strategic planning

Data analysis

Leadership

Excellent communication

Descrizione del lavoro

Overview

About this Position: As a Brand Manager, you will play a pivotal role in supporting the development, execution, and performance tracking of brand strategies within the Hair Color category managing multiple brands. You will work closely with cross-functional teams—including sales, trade marketing, R&D, and supply chain—to deliver compelling brand initiatives that drive growth, strengthen market share, and connect with consumers in the mass-market channel.

Responsibilities

• Executes local market programs and campaigns and Marketing Mix


• Conducts market and consumer assessment and derives actions


• Provides overall marketing support to marketing and sales teams


• Supports local roll-outs of new products and programs including communication campaigns


• Executes brand management and sales promotion activities locally


• Manages resources needed and ensures timely local execution of initiatives


• Leads local insight generation actions and programs


• Supports with inno process inputs especially in case of regionally led innovations

Qualifications

• 2-3 years of experience in Marketing; experience in similar business is a plus


• Ability to think creatively and develop innovative ideas


• Strategic planning skills to develop and execute effective brand strategies


• Proficient in utilizing data to make informed choices


• Excellent written and verbal communication skills to effectively convey brand messages


• Leadership capabilities to foster a collaborative work environment

Equality and Inclusion

At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We welcome all applications across different genders, origins, cultures, religions, sexual orientations, disabilities, and generations.