Marketing Manager

PT HORMEL PRONAS NUSANTARA; Jakarta Timur; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A leading food company in East Jakarta is seeking a Marketing Manager to develop and execute comprehensive brand marketing strategies. The ideal candidate will have at least 8 years of experience in sales or business development within the FMCG sector, with a strong background in managing distributors and national accounts. Responsibilities include leading marketing campaigns, overseeing market research, and managing a marketing budget. This is an excellent opportunity for someone with strong leadership skills and a results-driven mindset.

Qualifications

• Minimum 8 years of experience in FMCG Multinational Company sales or business development.
• Strong exposure to FMCG beverage categories.
• Proven ability to manage large distributors and national key accounts.

Responsibilities

• Develop and execute marketing strategies.
• Lead planning and execution of integrated marketing campaigns.
• Monitor brand performance metrics and analyze campaign effectiveness.

Skills

Sales strategy

Negotiation

Analytics

Communication

Relationship building

Presentation

Commercial planning

Education

Bachelor’s degree in Business, Marketing, Management

Job description

Hormel Pronas Nusantara is a joint venture company which had been established by a global branded food company and an Indonesia well-known food company.

Responsibilities

Develop and execute comprehensive brand marketing strategies aligned with overall business objectives.

Developing nationwide sales programs across Modern Trade, General Trade, Horeca, and institutional buyers.

Define and refine brand positioning, messaging, and visual identity.

Lead the planning and execution of integrated marketing campaigns across various channels (digital, ATL, BTL).

Oversee market research and consumer insights generation to identify trends and opportunities.

Manage the marketing budget effectively, ensuring optimal ROI on marketing investments.

Lead and mentor a team of marketing professionals, fostering a collaborative and high-performance culture.

Develop and manage strong relationships with agencies and external partners.

Monitor brand performance metrics, analyze campaign effectiveness, and make data-driven adjustments.

Drive innovation in brand communication and consumer engagement strategies.

Ensure consistent brand representation across all consumer touchpoints.

Qualifications

Bachelor’s degree in Business, Marketing, Management, or a related field.

Minimum 8 years of experience in FMCG Multinational Company sales or business development.

Strong exposure to FMCG beverage categories with proven ability to manage large distributors, regional partners, and national key accounts.

Skilled in sales strategy, negotiation, analytics, communication, presentation, relationship building, and commercial planning.

Results-driven, proactive, resilient, and able to demonstrate strong ownership and initiative in achieving business targets.

Possesses solid leadership presence, even when operating as an individual contributor.

Comfortable working in a values-driven business environment with a focus on dedication, loyalty, and long-term growth.

Possesses an adequate level of English proficiency.

Placement East Jakarta.