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My client is a leader in Cybersecurity research and training – their solutions serve over 30,000 security professionals globally. With offices across 4 continents, they have grown by 30% in the last 24 months alone.
They are looking for a Social Media Manager to represent their EMEA and APAC regions, lead on the overall social strategy, develop engaging content, manage communities and analyse content success.
The role requires a strategic thinker with a deep understanding of regional market dynamics and cultural nuances.
Responsibilities :
· Support the current social media strategy, by creating, testing and monitoring new/current content and its performance
· Analyse the long-term needs of their social media strategy, and collaborate to devise solutions to improve future campaign results
· Create, test and monitor social media content on global channels to support marketing promotions, increase awareness of their offering, and grow their follower base
· Work with the wider teams to develop engaging social media content
· Develop and create summary reports and dashboards to report back on the social and content success
· Coordinate with international teams to ensure cohesive global messaging while addressing regional preferences and cultural nuance
· Manage social media advertising budgets to maximise reach and engagement, ensuring a high return on investment
· Foster strong relationships with key influencers and stakeholders in the Cyber Security industry to amplify SANS’s social media presence
Requirements :
· 4-5 years’ demonstrable experience in organic social media marketing and content development
· Aptitude for customer care, corporate communications, collaboration and community building
· Proven experience in developing and executing communications strategies and messaging across all key channels: Facebook, Instagram, LinkedIn, TikTok, X & YouTube
· Ability to translate social data and insights into actionable strategies
· Pro-active, forward-thinking team player
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.