Youth Marketing Lead

Harris Hill; City Of London; Hybrid; GBP 55,000; Full time

Job summary

A leading UK cultural arts charity is recruiting for a Youth Marketing Lead for a 12-month contract. This exciting role involves leading youth-focused marketing initiatives and enhancing CRM capabilities to engage young people with culture. You will manage marketing campaigns, develop partnerships with education providers, and oversee membership growth. This position offers a competitive salary of £54,600 and a hybrid work model, with two days in the office each week.

Qualifications

• Substantial experience in delivering marketing campaigns aimed at young people.
• Experience developing and working with CRM systems.
• Experience of managing stakeholders with a range of priorities.

Responsibilities

• Lead the youth-focused marketing activity and CRM development.
• Shape and deliver an inclusive marketing strategy.
• Oversee membership product growth and multi-channel campaigns.

Skills

Delivering marketing campaigns aimed at young people

Building initiatives in partnership with organizations

Stakeholder management

Use of digital technology

Tools

CRM systems

Job description

I am delighted to be supporting a leading UK cultural arts charity to recruit a Youth Marketing Lead, for 12 a month contract.

This is an exciting opportunity to lead meaningful work that connects the next generation with culture.

This role will provide leadership and continuity for the organisation's youth-focused marketing activity, while also adding capacity during the development and implementation of a new CRM. Working closely with the Head of Youth Marketing, you will help shape and deliver an inclusive, research-led marketing strategy designed to engage a diverse range of young people and educators with museums across the UK.

Acting as deputy to the Head of Marketing, you will provide senior oversight and coordination across youth marketing activity, with particular responsibility for the growth and evolution of two successful membership products. This includes leading multi-channel acquisition and retention campaigns, developing partnerships with higher and further education providers, and ensuring all activity is inclusive and accessible.

You will also play a key role in CRM transformation, support new initiatives such as bulk purchasing and gifting, and line manage and mentor team members to maximise impact and income generation.

About you:

• Substantial experience in delivering marketing campaigns aimed at young people.
• Experience of working with fundraisers (major gift, or corporate)
• Excellent knowledge of marketing discipline and techniques, across a range of channels, including use digital technology
• Experience developing, and working with CRM systems

• Experience of building initiatives from the ground up and in partnership with other organisations
• Experience of managing stakeholders with a range of priorities and in the steering the decision-making process

For more information, please apply!

The firm closing date for applications is 9am Friday 9th January, but I d recommend applying sooner, so we can have a detailed conversation about the brief.

• Salary: £54,600
• Contract length: 12 month FTC, full-time hours.
• Location: King's Cross, London. Hybrid 2 days a week in the office.

Inspire the nation's love of art.

As leading charity recruitment specialists and a certified B Corp, Harris Hill is committed to high and ever-improving standards of equitable and inclusive recruitment. We actively welcome applications from all sections of the community regardless of age, disability, gender, race, religion, sexuality and other protected characteristics.