UKI Lead Gen Marketing Specialist — Remote 6-Month FTC

Office Angels; Kingston upon Thames; Hybrid; GBP 80,000 - 100,000; Full time

Job summary

A recruitment agency is seeking a Digital Marketing Lead Generation Specialist for maternity cover. This role involves leading marketing campaigns, budget management, and KPI reporting to drive growth in the UK and Irish markets. Candidates should have extensive B2B digital marketing experience and strong analytical skills. The position offers flexible homeworking with some travel to the Kingston office, along with a vibrant work environment and opportunities for career growth.

Benefits

Vibrant and supportive work environment

Opportunity to lead impactful marketing initiatives

Chance to enhance skills and grow

Qualifications

• Extensive experience in digital marketing, ideally in an international context.
• Strong understanding of the British B2B software market.
• Excellent analytical skills for strategic decision-making.
• Proven expertise in crafting compelling copy.
• Native-level proficiency in British English.
• Ability to work independently and collaboratively.

Responsibilities

• Develop, execute, and optimize innovative marketing campaigns.
• Manage and allocate budgets effectively across PPC platforms.
• Track and analyze KPIs within the lead funnel.
• Foster collaboration with Sales and local Marketing team.
• Conduct pipeline analyses to achieve targets.
• Participate in international workshops and share best practices.

Skills

Digital marketing experience (B2B)

Analytical skills

Copywriting and content organization

Collaboration skills

Familiarity with Salesforce

Familiarity with Pardot

Familiarity with Sitecore

Job description

A recruitment agency is seeking a Digital Marketing Lead Generation Specialist for maternity cover. This role involves leading marketing campaigns, budget management, and KPI reporting to drive growth in the UK and Irish markets. Candidates should have extensive B2B digital marketing experience and strong analytical skills. The position offers flexible homeworking with some travel to the Kingston office, along with a vibrant work environment and opportunities for career growth.