UGG Assistant Content Producer

Deckers Brands; London; On-site; GBP 30,000 - 45,000; Full time

Job summary

A prominent fashion brand in London seeks an Assistant Content Producer to support the E-Commerce team. You'll create and manage content for the UGG brand, ensuring alignment with marketing strategies and customer insights. The ideal candidate has strong technical skills in HTML and e-commerce content experience, with a focus on personalization and analytics. This position offers a hybrid working environment and various perks including competitive pay and career growth opportunities.

Benefits

Competitive Pay and Bonuses

27 Days Holidays

Discounts and perks

Growth and Development Opportunities

Flexible Working Environment

Qualifications

• Strong technical skills in HTML for template development.
• Experience in content e-commerce within fashion apparel or sports.
• Familiarity with CMS and UX platforms.

Responsibilities

• Create and track content briefs for design and development teams.
• Build and publish content within CMS CoreMedia and Salesforce.
• Conduct competitor analysis to support content insights.

Skills

HTML coding

Content management

Analytical skills

User journey planning

Tools

CoreMedia

Salesforce

Google Analytics

Jira

Job description

Assistant Content Producer - UGG

We are Deckers Brands. COME AS YOU ARE.

The Role

Sitting within the E-Commerce team, the EMEA Content Team is responsible for bringing the UGG brand to life across all regional websites. By blending trade stories with the UGG brand voice, marketing activations, and key customer insights, the team remains consumer-obsessed, adaptable, and skilled at managing multiple projects simultaneously. Whether it’s collaborating with the Global team to localize campaigns for key market cities or analysing data to create more personalized customer journeys, the Content team works closely with stakeholders both within e-commerce and beyond.

Looking ahead, key priorities include winning in key market cities through targeted content strategies, advancing content segmentation and personalization initiatives, optimizing CMS and Salesforce platforms, and launching new features designed to further engage and inspire UGG customers.

Reporting to the Senior Content Producer and supporting the Senior Content Manager, collaborating closely with Content Developers and the Digital Design team, the Digital Assistant Content Producer will play a vital role in planning, briefing, and developing content specifically for UGG’s EMEA websites.

Your Impact

• Creating and tracking content briefs for handover for both design and development teams
• Build, schedule and publish content within the CMS CoreMedia and Salesforce
• Review and update HTML5 code for SFCC and CMS templates, requiring strong technical skills and the use of technical tools
• Working with internal teams to ensure content briefs are as complete as possible and delivered on time. Key stakeholders: Trade, CRM, Marketing, Brand, UX
• Preparing translations and quality assurance
• Working closely with content developers with Jira and ticket creations for sprint planning to ensure all content launches are timely and meet the brief
• Perform user acceptance testing for all content prior to launch
• Supporting Content team in personalization and localization, ensuring briefs are executed with specific customer groups in mind and supported by data
• Analysing and supporting content-centric data insights using FullStory alongside regular reporting
• Helping to troubleshoot issues and raising support requests where necessary
• Conducting competitor analysis to support the Content with insights and A/B test ideas, as well as frequent site walks to identify any issues in the user journey

Who You Are

• Analytical mind with great attention to detail
• Proactive and positive attitude, with the ability to spot areas for improvement and suggest potential solutions
• Ability to prioritize effectively in line with business objectives

We would Love to Hear from People with

• Strong technical skills and understanding HTML code for SFCC updates, template development, and CMS use is essential
• Experience in Content e-commerce within fashion apparel or sports is essential
• Familiarity with CMS or UX platforms such as CoreMedia or Salesforce is desirable
• Previous exposure to sites running multiple projects campaigns across multiple brands, ideally in multiple languages
• Experience with creating content for multiple different consumers and plotting user journeys accordingly
• Familiarity with web analytical reporting tools Google Analytics and FullStory or similar
• Strong understanding of the role of Content within an e-commerce organization and team structure

What We Will Give You

• Competitive Pay and Bonuses - We’ve created a variety of competitive compensation programs to foster career development, reward success and to show our employees just how much they’re valued.
• 27 Days Holidays + Bank Holidays & some time away from work – on top of generous holiday allowance, we can generally take advantage of half day Fridays providing our work is finished for the week.
• Extras, discounts, perks & volunteering opportunities - Being a valued member of the Deckers Brands team means more than just a paycheck. From generous discounts to community-based programs, we offer a variety of cool extras.
• Growth and Development - Deckers Brands was built on the idea of pursuing passion. That’s why we offer extensive opportunities and support for personal and professional development including Global Mentorship Programme
• Hybrid & Flexible Working Environment

Equal Employment Opportunity
Diversity and inclusion are key to our success. We are proud to be an equal opportunity employer and our employees are people with different strengths, experiences and backgrounds who share a passion for our brands. We welcome qualified applicants embracing their race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, military or veteran status, mental or physical disability, medical condition and all of the other beautiful parts of your identity.