Trade Marketing Manager

Zachary Daniels Recruitment; Liverpool; On-site; GBP 40,000 - 60,000; Full time

Job summary

A dynamic marketing agency in Liverpool is seeking a Trade Marketing Manager to elevate their brand through innovative, impactful campaigns. The ideal candidate will have proven trade marketing experience, a strong grasp of retail insights, and the creative strategic vision to drive measurable results. If you're digital savvy and excel in communication, this is the perfect role to advance your marketing career.

Qualifications

• Proven experience in trade marketing with measurable results.
• Strong understanding of retail dynamics and consumer behavior.
• Creative and strategic vision for campaign creation.
• Skilled in managing multiple priorities and deadlines.
• Exceptional communication and interpersonal skills.

Responsibilities

• Lead and execute creative marketing strategies that increase sales.
• Collaborate with teams to design engaging in-store displays.
• Conduct market research to inform brand strategies.
• Plan seasonal and new product launches for market excitement.
• Oversee creation of high-quality marketing materials.
• Drive online traffic through social media and digital strategies.
• Analyze sales and campaign metrics to refine strategies.

Skills

Trade Marketing experience

Retail Insight

Creative Campaigns

Project Management

Communication Skills

Digital Marketing

Analytical Skills

Education

Degree in Marketing or Business

Job description

Overview

Trade Marketing Manager | Liverpool | Competitive Salary | High Growth Brand

Are you a creative, driven marketing professional with a passion for sports and retail? This is your chance to join a company that's all about creating impactful, memorable brand experiences. We're looking for a Trade Marketing Manager with fresh ideas and the skill to bring them to life. In this role, you'll elevate a dynamic brand by designing and delivering innovative campaigns that resonate with customers and engage wholesale partners.

Responsibilities

• Drive Impactful Campaigns - Lead and execute creative, targeted marketing strategies that capture attention and increase sales. You'll oversee everything from concept to launch, creating campaigns that make a statement across wholesale and in-store.
• Collaborate & Innovate - Work closely with internal teams and wholesale partners to design eye-catching in-store displays and distinctive retail campaigns that engage customers.
• Know Your Market - Conduct in-depth market research, understand consumer behaviour, and stay ahead of trends and competitors to keep the brand strategies sharp.
• Deliver Memorable Launches - Plan and manage seasonal and new product launches, ensuring each campaign is communicated clearly and drives excitement in the market.
• Produce Compelling Content - Oversee the creation of high-quality marketing materials, including store signage, display assets, digital content, and promotional resources that align with the brand voice and vision.
• Excel in Digital Marketing - Drive both in-store and online traffic with well-crafted social media campaigns, email marketing, and digital strategies that enhance the brand's online presence.
• Optimise & Evolve - Analyse sales data, customer feedback, and campaign metrics to continuously refine the strategies, maximising effectiveness and impact.

What You'll Bring (Qualifications)

• Proven Experience in Trade Marketing - A track record of success in a similar role, with strong insights into retail marketing and the ability to drive measurable results.
• Retail & Consumer Insight - You understand retail dynamics and consumer behaviour, using this knowledge to inform targeted and effective campaigns.
• Creative & Strategic Vision - An innovative approach to campaign creation, paired with strategic thinking that enhances brand visibility.
• Project Management Skills - Skilled at managing multiple priorities, meeting deadlines, and coordinating cross-functional efforts.
• Exceptional Communication - Strong communication and interpersonal skills make you an effective collaborator and a persuasive influence.
• Digital Savvy - Proficiency with social media, email marketing, and digital tools that help you deliver impactful, data-driven campaigns.
• Analytical Skills - Confidence in using analytics to drive performance improvements and campaign optimisation.
• If you hold a degree in Marketing, Business, or direct industry experience, and bring a passion for sports and retail, we would love to hear from you.

Apply

Apply today to take the next great step in your marketing career in the position of Trade Marketing Manager!

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