Subscriptions Marketing Manager

Morgan Mckinley (Crawley); Crawley; Hybrid; GBP 40,000 - 55,000; Full time

Job summary

A recruitment agency in Crawley is looking for an experienced Subscriptions Marketing Manager. This hybrid role requires proven experience in subscriptions, digital marketing, and content marketing. Responsibilities include creating impactful marketing campaigns, tracking performance, and leveraging Salesforce for subscriber growth. Ideal candidates will have strong analytical and communication skills and experience in the Publishing or Media sectors.

Qualifications

• Proven experience in a similar Marketing Manager role focusing on subscriptions.
• Experience ideally from the Publishing / Media sector.
• Strong content writing and analytical skills required.

Responsibilities

• Create and develop high performing subscription marketing campaigns.
• Plan and execute campaigns via social media, email, and paid media.
• Track and monitor marketing campaign performance.
• Support the growth of data.
• Work on Salesforce to maximize subscriber growth.
• Build relationships and liaise with teams and design agencies.

Skills

Subscriptions marketing

Digital marketing

Content marketing

Analytical skills

Communication skills

Tools

Salesforce

Job description

Morgan McKinley is looking for an experienced Subscriptions Marketing Manager with experience of Subscriptions, to work for a great company based in the Sussex area. The Marketing Manager role is a super hybrid job opportunity ideal for a Marketing Manager or a Senior Marketing Exec ready for that next step in their career. Proven experience in subscriptions, digital marketing and content marketing is required for the role.

Location: Hybrid working - 1-2 days office based - West Sussex

Subscription Marketing Manager Duties

• Create and develop high performing subscription marketing campaigns
• Planning and creating marketing campaigns through social media, email marketing, websites, paid media etc
• Tracking and monitoring the marketing campaign performance
• Supporting with the growth of data
• Working on Salesforce to maximise subscriber growth
• Relationship building and liaising with teams, design agencies etc

Skills and Experience

• Proven experience of working in a similar Marketing Manager role, with experience of subscriptions, ideally have worked in the Publishing / Media sector
• Excellent communication skills both verbally and written
• Strong analytical skills and content writing