Social Media and Influencer Manager - Home and Clothing - 13 Month Parental Leave Cover

Tesco UK; Digswell; Hybrid; GBP 45,000 - 65,000; Full time

Job summary

A leading retail and technology firm is seeking a Social Media and Influencer Manager to enhance their Home & Clothing marketing strategy. This role involves overseeing social media platforms, managing influencer engagements, and collaborating with internal teams to create impactful content. The ideal candidate will have expertise in social marketing strategies and agency management, along with strong data insights for performance tracking. The position supports a flexible working environment.

Benefits

Flexible working arrangements

Inclusive and accessible workplace

Collaborative office environment

Qualifications

• Expertise in paid owned and earned social and influencer marketing.
• Proven content and production experience.
• Strong agency partnership and management skills.

Responsibilities

• Shape strategy and deliver standout campaigns.
• Manage social media platforms for Home and/or Clothing.
• Develop and execute the paid influencer plan.

Skills

Data and Insight competency

KPI and measurement understanding

Agency management

Content creation

Commercial acumen

Teamwork

Job description

We’re looking for a Social Media and Influencer Manager to join our Home & Clothing Brand and Marketing team. This is a fantastic opportunity to take ownership of customer‑facing content across our Owned, Earned and Paid social channels - working with influencers, content creators, and agency partners to bring our brand to life.

As the go‑to expert, you’ll shape strategy, deliver standout campaigns, and often take the first step into managing projects or people. Collaborating closely with teams across Tesco, Clothing & Home, you’ll play a key role in driving creative, impactful content that connects with millions of customers.

• Ownership of the Social, Influencer and Content strategy and planning.
• Briefing social media agency(s) on brand & seasonal campaigns, product campaigns, and reactive content. Accountable for managing agency RTB’s, feedback, output and effectiveness in line with agreed SOW and budgets.
• Management of the social media platforms for Home and/or Clothing including consistent brand TOV, community engagement, security and risk.
• Oversee strategy and content optimisation for all brands for the key Social Media platforms.
• Own the end-to-end management of digital content across our social media platforms in partnership with agencies.
• Work with the internal media team and agencies to develop the social paid media allocation for paid campaigns.
• Own and develop the paid influencer plan, content and execution in partnership with agencies.
• Guardianship of brand tone of voice across all influencer marketing content.
• Setting clear KPI’s and measurement to track efficiency.
• Managing budgets across agency fees, production and paid media.
• Working cross functionally through the broader customer team, product teams and external agencies.
• Following our Business Code of Conduct and always acting with integrity & due diligence.

Operational skills relevant for this job:

• Data and Insight competency
• KPI and measurement understanding
• Briefing and agency management
• Content and Production

Experience relevant for this job:

• Paid owned and earned social and influencer marketing expert
• Content and Production expert
• Agency partnership, briefing and management.
• Commercial acumen
• Teamwork and stakeholder management

You might know us as a supermarket, technology company or even for our award-winning mobile network. Truth is, we’re all of those things, and much more. Our colleagues work with one goal in mind, helping to make every day a little better for our customers, colleagues and communities all over the world. No two customers are the same, neither are our colleagues.

At Tesco, we champion a balance that lets you thrive both in and out of work. Spend 60% of your week collaborating with colleagues at our office locations or local sites and the rest remotely. Whether you're just kicking off your career, juggling passions, or navigating big life events, we're here to support you. We always welcome a conversation about flexible working, so talk to us throughout your application about how we can support.

We're proud to be an accredited Disability Confident Leader, where everyone’s welcome. That’s why we commit to providing a fully inclusive and accessible recruitment process. If you need support with your application, click here for more information. And if you're interested in joining our team but don't tick every box, don't let that hold you back from applying.