Senior Social Media Analytics Lead – Data-Driven Growth

Turner Townsend; Bristol; On-site; GBP 50,000 - 70,000; Full time

Job summary

A leading consulting firm in the UK seeks a Senior Social Media Analyst to measure, analyze, and optimize performance across channels. The ideal candidate will have 5-8 years of experience in social media and digital marketing, with a strong background in measurement. Proficiency in industry tools like Brandwatch and Sprinklr is essential. The role requires exceptional analytical skills and the ability to effectively communicate insights to both technical and non-technical audiences. UK National security clearance is mandatory.

Qualifications

• 5 - 8 years of experience in social media, digital marketing, or marketing analytics.
• Deep experience in measurement for social media and influencer marketing.
• Previous experience in a fast-paced B2C environment.
• Exceptional analytical abilities with large datasets.
• Ability to translate complex information for diverse audiences.

Responsibilities

• Define, track, and report on KPIs for all social media campaigns.
• Deliver insightful reports and dashboards articulating performance and trends.
• Identify performance gaps and recommend actionable strategies.
• Act as a subject matter expert for relevant measurement tools.
• Elevate team capabilities through analytical mentorship.

Skills

Social media expertise

Digital marketing

Measurement and performance analysis

Analytical skills

Tools

Brandwatch

Sprinklr

Creator IQ

Tubular

Job description

A leading consulting firm in the UK seeks a Senior Social Media Analyst to measure, analyze, and optimize performance across channels. The ideal candidate will have 5-8 years of experience in social media and digital marketing, with a strong background in measurement. Proficiency in industry tools like Brandwatch and Sprinklr is essential. The role requires exceptional analytical skills and the ability to effectively communicate insights to both technical and non-technical audiences. UK National security clearance is mandatory.