Senior Marketing Manager

ScottishPower; Glasgow; On-site; GBP 55,000 - 60,000; Full time

Job summary

A leading energy firm is looking for a Senior Marketing Manager to drive strategic marketing initiatives at their Glasgow headquarters. The successful candidate will manage high-profile campaigns, lead a team, and communicate effectively with stakeholders. With a competitive salary of up to £55,869 and excellent benefits including 36 days of annual leave, this full-time, permanent role offers a great opportunity to contribute to a sustainable future.

Benefits

36 days annual leave

Pension scheme

Healthcare benefits

Qualifications

• Experience leading cross-business project teams.
• Proven track record in marketing.
• Experience running BTL marketing campaigns.

Responsibilities

• Set strategic direction for the Business Marketing team.
• Lead high-profile campaigns and initiatives.
• Manage creative development with external agencies.

Skills

Communication skills

Analytical skills

Creativity

Leadership

Stakeholder management

Education

Degree level or equivalent professional qualification

Job description

Overview

Senior Marketing Manager – ScottishPower HQ, Glasgow

Salary up to £55,869 + excellent benefits

Full-time, permanent position

Closing date: 30th of January 2026

Help us create a better future, quicker

The Senior Marketing Manager will report to the Senior Manager, B2B Marketing and will have 2 Direct Reports. The Senior Marketing Manager is expected to contribute to the wider strategic debate within Marketing, lead on high profile campaigns /strategic projects and present themselves as the lead Marketing contact to a variety of internal and external stakeholders.

What you'll be doing

• Play an active part in setting the strategic direction for the Business Marketing team, acting as an agent for change and a point of innovation and creativity. They should challenge at all times established practices and procedures and incorporate best practice from other sectors and competitors


• Build effective business cases for marketing developments i.e. campaigns / partnerships etc which demonstrate ROI for marketing spend


• Lead on high profile campaigns and strategic initiatives aimed at driving engagement from new and existing customers and maximising acquisition and retention whilst projecting key Energy Retail brand values and translating into values that align from a business perspective. This will involve collaborating with multi-discipline teams from across the business / external third party suppliers and external partnerships


• Assume responsibility for overall delivery from these partnerships in terms of KPI's including value to our base and external perception of ScottishPower. The Senior Marketing Manager will also on occasion be required to report and present on Business Marketing activity within their remit to senior managers within Energy Retail, up to and including the Energy Retail senior management team


• Manage the full creative development process with external Marketing agencies, ensuring all internal stakeholders are managed effectively and appropriate sign off is secured for marketing activity. The Senior Marketing Manager is also expected to co-ordinate the overall performance management of external marketing agencies engaged to deliver activity across the marketing business team


• Develop and manage an integrated multi-channel contact strategy for business customers including regulatory communications, in life communications and a PR/Social plan to improve retention and drive additional value from the business base


• Optimise the efficiency and cost effectiveness of all marketing activity by implementing reporting and evaluation processes in conjunction with Customer Insight and external agencies where relevant


• Work closely with the Digital team to maximise the effective promotion of ScottishPower's Business propositions within Acquisition and Retention Marketing Activity. Furthermore, to actively contribute to any online and digital discussions to ensure the wider requirements for Business are delivered adding value to our customer offering


• Gain a detailed understanding of competitor on and offline marketing strategies, in order to drive continuous improvement and ensure we have a compelling proposition for our business customers and prospects.


• Deputise for the Senior Manager - SME Marketing and represent the Team as a marketing expert to senior internal and external stakeholders as required

What you'll bring

• Educated to degree level or equivalent professional qualification


• Experience of leading cross business project teams


• Proven track record of delivery in Marketing essential


• Experience of running BTL Marketing Campaigns essential (incl. cross channel campaigns ie email, Direct Mail, telephony and Online strategies)


• Experience of managing external partnerships is essential


• Experience of communicating and influencing at a senior level


• Numerate and analytical


• PC Literate

Minimum Criteria

• Educated to degree level or equivalent professional qualification


• Numerate and analytical with experience of running high profile / high volume integrated marketing campaigns


• An excellent communicator with a naturally creative and strategic outlook


• Experience of communicating, presenting and stakeholder management at a senior level


• Demonstrable experience of strong budgetary control

What\'s in it for you

As well as a competitive salary which is reviewed annually, you can also enjoy a number of other benefits. With our pension scheme, we\'ll double match your contribution up to a company contribution of 10%.

At ScottishPower, we believe it\'s the little things we do in life that make a big difference. From helping you look after your family\'s wellbeing, save for your future and take personal steps for climate action - our benefits are designed to help you do just that - so that you have everything you need to take care of your world - today and tomorrow. That\'s why our benefits include:

• 36 days annual leave


• Holiday Purchase - perfect your work/life balance with extra annual leave


• Share Schemes


• Payroll Giving and Charity Matched Funding


• Technology Vouchers - save more and spread the cost of your technology purchases


• Electric Vehicle Schemes - to help you transition to green/clean driving


• Cycle to Work scheme and Public Transport Season Ticket Loans


• Healthcare benefit options including: Dental Insurance, Private Medical Insurance, Health Cash Plan and annual Health Assessments


• Life Assurance (4x salary)


• Access to Savesmart financial wellbeing support


• Plus shopping, leisure, restaurant and gym discounts, and unique employee deals on travel insurance and more

Why ScottishPower

ScottishPower is part of the Iberdrola Group, one of the world\'s largest integrated utility companies and a world leader in wind energy. With a commitment to generate all of our energy from renewable resources and a drive to create the energy infrastructure of the future, we\'re at the forefront of the journey to Net Zero and investing over £6m every working day to make this happen. With diverse opportunities across our businesses and a commitment to invest in our own internal talent, ScottishPower can offer people real career opportunities that meet personal and professional goals, in a global organisation.

Inclusion, diversity, and a social purpose are at the heart of everything we do. Together with our values, they bring us together into a stronger, more sustainable business with direct links to the communities we serve. It takes all kinds of people to build a large-scale business like ours, so whatever your background, you\'ll fit right in.

ScottishPower is committed to providing reasonable support or adjustments in our recruiting processes for candidates with disabilities, long term conditions, mental health conditions, or who are neurodivergent or require pregnancy-related support. If you need support, please reach out to careers scottishpower.com .