Senior Insight Analyst

Automobile Association Developments Ltd; Basingstoke; Hybrid; GBP 50,000 - 65,000; Full time

Job summary

A leading automotive service provider in Basingstoke is seeking a Senior Insight Analyst to create insight-driven data products that influence strategy. You will lead the design and delivery of these products while collaborating with stakeholders to co-create solutions. Candidates should have strong skills in SQL, Power BI, and Python or R. This role includes hybrid working options, competitive salary, and growth opportunities within a data-driven organization.

Benefits

Competitive salary

Bonus scheme

Comprehensive benefits package

Access to training and certifications

Hybrid working options

Qualifications

• Proven experience in stakeholder-facing analytics roles, influencing decisions through data.
• Strong technical skills in SQL, Power BI, and Python or R.
• Experience building scalable data products or insight frameworks.

Responsibilities

• Design and deliver scalable, insight-driven data products.
• Partner with stakeholders to co-create solutions.
• Manage the full lifecycle of data products.
• Use SQL, Power BI, and Python/R to produce actionable insights.

Skills

Stakeholder management

Data storytelling

Communication

Agile methodologies

Tools

SQL (BigQuery preferred)

Power BI (DAX, Power Query)

Python

R

Jira

Confluence

Job description

Senior Insight Analyst

Automobile Association Developments Ltd Basingstoke, United Kingdom

At the AA, we’re on a mission to make driving smarter, safer, and more connected. As a Senior Insight Analyst, you’ll be at the heart of that transformation—creating insight‑led data products that influence strategy, improve customer experiences, and drive real business impact.

Responsibilities

• Lead the way: Design and deliver scalable, insight‑driven data products that shape key business decisions.
• Be a trusted advisor: Partner with stakeholders to understand their challenges and co‑create solutions that deliver measurable impact.
• Own the process: From discovery and prototyping to deployment and enablement—manage the full lifecycle of data products.
• Get hands‑on: Use SQL, Power BI, and Python/R to produce robust, actionable insights that tell a compelling story.
• Influence at the top: Translate complex data into clear narratives for senior leadership.
• Drive innovation: Champion best practices in analytics and data storytelling, and keep us ahead of industry trends.
• Lead and mentor: Support junior analysts, fostering a culture of curiosity and continuous improvement.

Qualifications

• Proven experience in stakeholder‑facing analytics roles, influencing decisions through data.
• Strong technical skills in SQL (BigQuery preferred), Power BI (DAX, Power Query), and Python or R.
• Experience building scalable data products or insight frameworks.
• Ability to manage multiple priorities and thrive in a fast‑paced environment.
• Familiarity with agile ways of working and tools like Jira and Confluence.
• A natural communicator who can simplify complexity and inspire confidence.

Benefits

• Impact that matters: Your insights will shape strategy and improve customer experiences for millions.
• Growth opportunities: Access to training, certifications, and career progression in a data‑driven organisation.
• Collaborative culture: Work with passionate experts who value innovation and continuous learning.
• Flexibility: Hybrid working options to support work‑life balance.
• Benefits: Competitive salary, bonus scheme, and a comprehensive benefits package.