Senior Content Writer

JR United Kingdom; Shrewsbury; On-site; GBP 35,000 - 45,000; Full time

Job summary

A premier marketing agency in Shrewsbury is looking for a Senior Content Writer to create impactful narratives across various channels. The ideal candidate will have a strong portfolio and proven experience in B2B content writing, SEO, and digital marketing. You will collaborate closely with teams to shape the brand's voice and engage audiences effectively.

Qualifications

• Proven writing experience in a fast-paced agency or brand environment.
• Portfolio showcasing versatility, voice, and storytelling strength.
• Deep understanding of digital marketing and content strategy.

Responsibilities

• Create content for web, social media, video scripts, and more.
• Collaborate with marketing and design teams on campaigns.
• Help shape the brand’s voice and tone.
• Turn complex ideas into accessible stories.

Skills

Writing chops

Versatility in content creation

Understanding of SEO

B2B marketing experience

Job description

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Our client is on the hunt for a Senior Content Writer who can turn ideas into impact and words into world-class brand experiences. If you're a master of storytelling with a strategic edge and a passion for shaping narratives that move people—this is your stage.

As a key voice behind a global marketing powerhouse, you’ll craft content that cuts through the noise and delivers real brand impact. From thought leadership to social media, from digital campaigns to pitch decks, your words will inform, inspire, and engage audiences around the world.

This is more than just writing. It’s storycraft at scale—where creative meets commercial, and messaging meets meaning.

What You’ll Do:

• Create sharp, on-brand content for a wide range of channels—web, social, video scripts, thought leadership, PR, email, and beyond.
• Collaborate with global marketing, design, and strategy teams to bring campaigns to life.
• Help shape the brand’s voice and tone across every touchpoint.
• Turn complex, technical ideas into powerful, accessible stories.
• Partner with senior leaders to deliver standout thought leadership.
• Stay plugged into audience behavior, digital trends, and competitor activity to keep content fresh and future-focused.

What You Bring:

• Proven writing chops in a fast-paced agency or brand environment.
• A portfolio that shows off your versatility, voice, and storytelling strength.
• Deep understanding of SEO, digital marketing, and content strategy.
• B2B experience (especially in marketing, creative services, or advertising).
• Confidence working with stakeholders, style guides, and multiple priorities—without breaking a sweat.

Who You Are:

• A natural storyteller with a sharp editorial eye.
• Strategic and imaginative—you see both the big picture and the tiny details.
• Collaborative, curious, and always pushing for better.
• Passionate about brand, creativity, and innovation.