Remote Lifecycle Marketing Manager – Crypto Pro

P2P; United Kingdom; Remote; GBP 60,000 - 80,000; Full time

Job summary

A leading crypto company is seeking a Marketing Manager - Lifecycle to drive product adoption and engagement. This remote role involves leading lifecycle strategies, executing CRM campaigns, and analyzing campaign effectiveness. Ideal candidates have over 5 years of experience in lifecycle marketing, strong analytical skills, and a background in B2C marketing, preferably within crypto. Join a diverse and mission-focused team committed to accelerating global crypto adoption.

Benefits

Fully remote work

Flexible work hours

Diversity and inclusion initiatives

Qualifications

• 5+ years of experience in lifecycle/CRM marketing.
• Proven ability to lead complex marketing programs.
• Strong copywriting skills for campaign development.

Responsibilities

• Lead lifecycle strategy for Pro products.
• Build and execute CRM campaigns.
• Analyze campaign results and optimize performance.

Skills

Lifecycle marketing

CRM campaigns

Data analysis

Campaign management

Project management

Customer segmentation

Tools

Braze

Tableau

Looker

Big Query

Job description

A leading crypto company is seeking a Marketing Manager - Lifecycle to drive product adoption and engagement. This remote role involves leading lifecycle strategies, executing CRM campaigns, and analyzing campaign effectiveness. Ideal candidates have over 5 years of experience in lifecycle marketing, strong analytical skills, and a background in B2C marketing, preferably within crypto. Join a diverse and mission-focused team committed to accelerating global crypto adoption.