Regional Sales Manager - B2B

Randstad Internal Resourcer; Ringway; On-site; GBP 40,000 - 60,000; Full time

Job summary

A leading recruitment agency is seeking a highly motivated Regional Sales Manager for the North West, focusing on promoting an innovative digital platform for blue-collar recruitment. The role involves engaging clients, achieving sales targets, and leveraging existing talent databases. Suitable candidates will have strong B2B sales experience, ideally within the Light Industrial and Logistics sectors.

Qualifications

• Must be resilient and able to overcome objections.
• Experience in B2B client-facing roles is ideal.
• Proven record of successful B2B sales, preferably in Recruitment.

Responsibilities

• Strategically focus sales efforts on local clients.
• Proactively engage with existing clients to address needs.
• Identify opportunities for platform adoption and revenue growth.

Skills

High energy and resilience

Client/customer facing experience

B2B sales experience

Curiosity & listening skills

Industry knowledge (Light Industrial, Logistics)

Technology proficiency (CRM software)

Job description

Regional Sales Manager – North West Based – Remote Based

Our employee value proposition 'together we grow' details our commitment to every member of the Randstad team. We believe in equitable opportunities for all and provide a transparent and competitive compensation structure that rewards your contributions. With Randstad, you'll be part of something bigger, making a lasting impact on both our clients and the individuals we connect with. Together, we'll unlock your potential and build a brighter future for everyone.

Overview

We are seeking a highly motivated and independent individual who excels at direct engagement within a client facing role. This new role is designed to support the roll out of new digital platform technology that uniquely matches great talent with great clients within a defined geography.

Your role in this adventure is to attend both pre-booked and adhoc meetings either digitally or face to face sharing the benefits of this recruitment approach so that you sign up new clients weekly. A research team will help you plan and qualify the meetings that you attend on a weekly basis, however we seek individuals who have high energy , initiative and a genuine passion for sales.

You will introduce and embed our innovative digital platform, which offers on-demand, flexible blue-collar labour solutions (e.g., temporary staff, logistics, warehousing, manufacturing operatives) to new clients in the Light Industrial and Logistics sector located around our current operations.

Key Responsibilities

• Strategic Sales & Territory Optimisation: Strategically focus sales efforts on clients situated in proximity to our established branches or client clusters to maximise the efficiency of our talent deployment.
• Geographic Expansion: Strategically focus sales efforts on clients situated in proximity to our established branches or client clusters to maximise the efficiency of our talent deployment.
• Talent Database Monetisation: Work closely with internal operations to understand the strength and depth of the existing blue‑collar talent database in specific local areas.
• Consultative Selling: Proactively contact existing clients to understand their evolving needs, pain points (e.g., high turnover, seasonal peaks) and current contingent workforce strategy.
• Achieve high KPI targets based on number of client engagements.
• Opportunity Identification: Be Curious – employ deep curiosity and active listening to uncover opportunities where the digital platform can provide a more efficient, location-specific, and tailored recruitment solution.
• Be Brave: Identify similar client opportunities whilst travelling and approach on an adhoc basis, maximising the potential that each day brings.
• Be Confident: Articulate the benefits of the digital platform in the context of the client's operation, focusing on benefits like faster fulfilment based on proximity and real‑time timesheet tracking.
• Revenue Growth: Meet and exceed ambitious sales targets for platform adoption and utilisation, with recurring revenue tied to specific geographical areas.

Qualifications and Skills

• High energy and resilient – this role will suit an individual who can overcome objections and take each day as a new opportunity for success.
• Experience in client/customer facing would be ideal and preferably within B2B.
• Proven successful B2B sales experience, preferably in Recruitment or a related Digital platform environment.
• Curiosity & Listening: An innate ability to ask insightful questions and a proven track record of genuinely listening to clients.
• Industry Knowledge: Ideally prior experience selling into the Light Industrial, Logistics, or Manufacturing sectors is essential. Familiarity with the challenges of blue‑collar recruitment.
• Technology Proficiency: Proficient in CRM software.

Randstad is committed to equal opportunities for all and will not discriminate based on an individual's sex, race, disability, gender reassignment, pregnancy and maternity, marriage and civil partnership, religion or belief, sexual orientation or age. We are an inclusive employer and should you require any reasonable adjustments in order to complete any aspect of the recruitment process, please contact us on (url removed).