Programmatic Manager

ZENITH; City Of London; Hybrid; GBP 60,000 - 80,000; Full time

Job summary

A leading ROI agency in London is seeking a Programmatic Manager to oversee end-to-end programmatic planning and account management. The role involves direct client contact, managing a diverse portfolio, and inspiring an offshore team. A strong understanding of major Demand Side Platforms (DSPs) is essential. The job offers dynamic campaign management across various media platforms and provides opportunities to innovate and lead in a collaborative environment. Competitive benefits are included, and the work model is hybrid.

Benefits

WORK YOUR WORLD opportunity

REFLECTION DAYS

HELP@HAND BENEFITS

FAMILY FRIENDLY POLICIES

FLEXIBLE WORKING & BANK HOLIDAY SWAP

BIRTHDAY DAY OFF

GREAT LOCAL DISCOUNTS

Qualifications

• Previous experience working directly with clients is preferred.
• Extensive knowledge of the RTB and wider programmatic landscape.

Responsibilities

• Manage end-to-end account responsibilities, including client relationships, media planning, operations, team management.
• Act as the programmatic expert, advising clients on campaign performance, optimization, and strategy.
• Lead programmatic strategy and planning, ensuring alignment with internal and external stakeholders.
• Own the campaign lifecycle, from setup to reporting and financial reconciliation.
• Inspire and lead the offshore activation team, fostering a collaborative environment.
• Contribute to the development of the Zenith Global Programmatic Team through case studies and training.

Skills

Proficient in major DSPS (i.e. Google’s DV360, Amazon AAP, Tradedesk)

Strong stakeholder management

Analytical skills

Job description

Company description

We are the ROI agency, a position we have proudly held true to since 2005. Our more than 6,000 specialists across 95 markets offer unparalleled capabilities in Media, Data, Technology, Commerce and Content. We put effectiveness at the heart of our work to solve complex challenges, drive successful business outcomes, and grow our clients’ businesses.

Over the years, we have evolved our definition of ROI, as it has changed with the ever‑complicated communications landscape. ROI is no longer simply about the most efficient planning, buying and reporting of media.

Yes, ROI is about delivering Return on Investment; but it’s also about going beyond to deliver a Return on Imagination and more integrated experiences that inspire Growth. Top‑line growth for our clients’ businesses, growth for our people and growth for our culture.

Powered by our best‑in‑class proprietary tools and data, our work spans the full spectrum of media communications, from analytics, data and technology to performance marketing, content and superior trading.

This breadth means we deliver Insight that lies at the intersection of consumer, category, and brand, attributing every budget to stronger business outcomes.

It means we deliver more creative media solutions that bring together best‑in‑class strategy, planning and the power of Publicis Groupe to ensure distinct and more personal brand experiences for our clients.

It means we adopt new data analytics and value optimisation techniques while building relationships with some of the world’s most exciting start‑ups. We leverage over 30 years of media planning expertise to go beyond traditional media solutions and deliver a Return on Investment that is both forward‑thinking and accountable to our clients.

At Zenith, we ultimately seek out a more meaningful kind of ROI. Our unique way of thinking inspires growth for some of the world’s leading brands, including Coty, Electrolux, Essity, Lactalis, Luxottica, Nestlé, Nomad Foods, Reckitt, TikTok and Verizon.

Overview

This role works across Spotify and a new business win. Spotify is a leading global audio‑streaming platform, offering on‑demand access to over 100 million tracks, podcasts and audiobooks to hundreds of millions of users worldwide. It operates a freemium model, combining ad‑funded listening with paid subscriptions across 180+ markets.

The Programmatic Manager is a key role across both accounts – taking lead responsibility for end‑to‑end programmatic planning and account management, while closely overseeing activation teams based in India and Colombia.

You will be the London point‑person for all things Programmatic, with direct client contact and day‑to‑day responsibility for building strong relationships with the Client, Digital Hub teams, and counterparts across the wider Digital Activation team (Social and Search).

This role offers the chance to plan and own dynamic performance and brand campaigns across Display, Video, Connected TV and DOOH for two exciting, but very different, brands. You’ll take end‑to‑end ownership of operations, inspire and lead a small offshore team, and learn from a wider agency group working with leading data‑driven clients.

Responsibilities

• Manage end‑to‑end account responsibilities, including client relationships, media planning, operations, team management, finance, and reporting.
• Act as the programmatic expert, advising clients on campaign performance, optimization, and strategy to meet business objectives.
• Lead programmatic strategy and planning, ensuring alignment and effective communication with internal and external stakeholders.
• Own the campaign lifecycle, from setup and asset coordination to reporting and financial reconciliation.
• Inspire and lead the offshore activation team, fostering a collaborative and knowledgeable environment.
• Contribute to the development and initiatives of the Zenith Global Programmatic Team through case studies, training, and team projects.

Qualifications

• Proficient in major DSPS (i.e. Google’s DV360, Amazon AAP, Tradedesk) and extensive knowledge of the RTB and wider programmatic landscape
• Previous experience working directly with clients is preferred
• Strong stakeholder management and analytical skills

Additional information

Zenith International has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Plans we also offer;

• WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
• REFLECTION DAYS - Two additional days of paid leave to step away from your usual day‑to‑day work and create time to focus on your well‑being and self‑care.
• HELP@HAND BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
• FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones: Maternity. Adoption, Surrogacy and Shared Parental Leave.
• FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF You are entitled to an additional day off for your birthday, from your first day of employment.
• GREAT LOCAL DISCOUNTS This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.

Full details of our benefits will be shared when you join us!

Publicis Groupe operates a hybrid working pattern with full time employees being office‑based three days during the working week.

We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.

Please make sure you check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG’s (Employee Action Groups).