PPC Strategist

Paramount Digital Ltd; Rainford; On-site; GBP 35,000 - 45,000; Full time

Job summary

A reputable digital marketing agency in Rainford is seeking a strategic PPC Strategy Lead to enhance their Paid Media team. The ideal candidate will be skilled in translating business goals into effective PPC strategies, nurturing client relationships, and leading testing frameworks to drive growth. This role offers a competitive salary between £35,000.00 and £45,000.00 per year.

Qualifications

• Experienced PPC professional with a proven ability to translate business objectives into actionable strategies.
• Strong analytical skills with experience in data-driven decision making.
• Ability to lead client relationships and collaborative projects.

Responsibilities

• Translate business objectives into actionable PPC goals and strategic roadmaps.
• Lead and nurture cross-departmental client relationships.
• Design and implement structured testing frameworks and funnel-mapping strategies.

Skills

PPC Strategy Development

Data Analysis

Cross-department Communication

Conversion Optimization

Job description

Job Description

Location : Rainford, St Helens

Salary : £35,000.00-£45,000.00 per year

Role Overview

At Paramount Digital, we’ve been delivering exceptional digital marketing services for over eight years. As we continue to grow, we’re looking for a strategic and commercially minded PPC Strategy Lead to join our expanding Paid Media team.

This role is ideal for an experienced PPC professional who can translate business objectives into actionable, data‑driven strategies while strengthening cross‑department and client relationships. You’ll play a key role in shaping testing frameworks, supporting multi‑channel strategies, and leading high‑level conversations with clients and stakeholders.

Role Responsibilities

• Translate overarching business objectives into actionable PPC goals and strategic roadmaps that drive measurable growth.
• Lead and nurture cross‑departmental client relationships with a consultative, insight‑led approach.
• Design and implement structured testing frameworks and funnel‑mapping strategies to uncover and capitalise on growth opportunities.
• Collaborate closely with technical and analytics teams to ensure robust tracking, accurate measurement, and continuous conversion optimisation.

Overse...